The Best Reputation Management Companies of 2021

Our reputation management company reviews are the result of over 40 hours of research on 85+ reputation management companies from across the web. These reviews and our reputation management guide help small businesses and startups find the best reputation management company for their business.

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How We Chose the Best Reputation Management Companies

When it comes to selecting a reputation management company to protect your business’s online reputation, there’s a lot of options to choose from. To make life easier for you, we evaluated reputation management companies based on the services they offer, the size of their firm, and the industries they specialize in.

Multiple Service Lines

Every business has different needs. To ensure most every business finds what they’re looking for, we chose reputation management companies that offer a multitude of services from online reputation management to brand communications and more.

Size of Firm

Working with a reputation management company can come down to issues like how quickly you need a problem fixed or the size of the company you can afford. We selected the best companies with a focus on finding reputation management firms that work with businesses of varying sizes.

Industry Focus

When it comes to reputation management companies, industry specialty matters. Some firms may be experts in e-commerce reputation management, while others might know more about reputation management for professionals like doctors or lawyers. We made sure to note each company’s industry focus, so that you find the right experts for your business.

The 14 Best Reputation Management Companies of 2021

CompanyPriceService LinesMore
Big Leap$100-$149/hourReputation Management
SEO
Public Relations
Link Building
Visit Big Leap
Bob Gold & Associates$150-$199 /hourReputation Management
Public Relations
Social Media Marketing
HR Services
Visit Bob Gold and Associates
FractlCustom QuoteReputation Management
Content Marketing
Public Relations
SEO
Visit Fractl
Gadook$100-$149/hourPublic Relations
Branding
Reputation Management
SEO
Visit Gadook
Go Fish Digital$100-$149/hourReputation Management
SEO
Social Media Marketing
Content Marketing
Visit Go Fish Digital
Marketing Maven$150-$199/hourReputation Management
SEO
Social Media Marketing
Content Marketing
Visit Marketing Maven
Matter Communications$100-$149/hourReputation Management Public Relations Direct Marketing Social Media MarketingVisit Matter Communications
NetReputation.com$150-$199/hourReputation Management
Public Relations
SEO
Visit NetReputation.com
Phase 3 Marketing and Communications$150-$199/hourReputation Management
Branding
Public Relations
Marketing Strategy
Visit Phase 3 Marketing and Communications
Reputation Management Consultants$100-$149/hourReputation Management
Public Relations
Branding
Digital Strategy
Visit Reputation Management Consultants
Reputation X$150-$199/hourReputation Management
Digital Marketing
SEO
Public Relations
Visit Reputation X
REQ$150-$199/hourAdvertising
Reputation Management
Branding
Public Relations
Visit REQ
SHERMAN$150-$199/hourReputation Management
Public Relations
Marketing Strategy
Branding
Visit SHERMAN
WebiMax$100-$149/hourReputation Management SEO Public Relations Digital StrategyVisit WebiMax

Big Leap

Big-Leap
Big Leap was founded in 2008 by CEO Bryan Phelps from an SEO idea he originally had in college. Based in Lehi, Utah, Big Leap specializes in SEO services and aims to take a “holistic approach” by offering additional digital marketing services, such as conversion rate optimization and content marketing.

Big Leap also does reputation management, and its consultants track down every mention of your company they can find online and then do an assessment of your most important needs. It seeks to build a solid positive reputation for its clients’ brands and businesses. It elevated its reputation management service to one of its four core offerings in June 2019.

Big Leap has won numerous awards including being named an INC 5000 company from 2015-2019, as well as receiving awards for work culture and a great place for women to work.

PriceService LineFeatures
$100-$149/hourReputation Management
SEO
Public Relations
 
>50-249 employees
>Clients include Avis Budget Car Rental, Pluralsight, Workfront, Nu Skin, Instructure, and Alphagraphics
>Industries focus includes Business Services, Consumer Products & Services, eCommerce
>More features at Big Leap

What Customers Are Saying
Big Leap says it works hard for transparency with its clients, and they agree saying the company’s level of transparency “sets them apart.” One client says, “Since they have joined the team (about a year ago) we have more than doubled the amount of revenue from organic sources.”

Bob Gold & Associates

Bob-Gold-_-Associates
Bob Gold & Associates is a more traditional but well-known boutique public relations firm based in Redondo Beach, California, with offices in New York City. It has access in 38 countries to PR firms through the WIN PR Group. Founded in 1997 by Bob Gold, it serves customers in North America and internationally, especially in Europe.

They are well-known for their work with clients in the entertainment and sports arenas. The firm strives to inform analysts and media about their clients, helping them build clients reputation, brand awareness and the effectiveness of the products or services among important media influencers.

The company has won numerous awards over its 23 years in existence, including a Public Relations Society of America (PRSA) PRISM award and an award from Clutch, the review site, for being a top creative agency.

PriceService LineFeatures
$150-$199/hourReputation Management
Public Relations
Social Media Marketing
HR Services
>10-49 employees
>Clients include Anthem Sports & Entertainment, Cisco, Content Delivery & Security Association, Corning Optical Communications, Media & Entertainment Services Alliance, Nice Label, Opengear, Plume, The Cable Center, Viamedia, and Zenimal
>Industry focus includes Media, Information Technology, Telecommunications
>More features at Bob Gold & Associates

What Customers Are Saying
Clients that work with Bob Gold & Associates value their expertise and knowledge of public relations writing, “Bob Gold & Associates has taken our communications to the next level. Their professionalism, responsiveness, and interest in our goals have radically increased awareness of our business. They are the best in their field.”

Fractl

Fractl
Based in Delray Beach Florida and founded in 2012, Fractl is a traditional reputation management company that focuses on digital PR. It offers services to help clients build brand authority and awareness, increase referral traffic and develop top-tier backlinks. It works with clients to develop stories which they then pitch to journalists that help increase positive awareness about their clients.

It can also do an SEO audit for clients and help them develop strategies to be noticed more positively online. Using data analysis they create eye-catching visualizations and impactful content that helps their clients build a reputation that will attract the attention of publishers and consumers alike. Fractl’s clients have gained more than 150,000 mentions in the press.

The company has won several awards for its work including one from Clutch, which named it one of the top content marketing agencies in 2019.

PriceService LineFeatures
Custom QuoteReputation Management
Content Marketing
Public Relations
SEO
>50-249 employees
>Clients include DirecTV, Discover, AutoNation, Fanatics, Porch, Superdrug, Paychex and Indeed
>Industry focus includes Advertising & Marketing
>More features at Fractl

What Customers Are Saying
Fractl received high praise from clients for its content creation and its ability to get that content placed in high-level media saying, “Their work is smart, focused, and creative and has delivered incredible reach for our campaigns, earning top editorial placements that simply couldn’t be achieved with traditional paid efforts alone.”

Gadook

Gadook
Based in Kissimmee, Florida, Gadook was founded in 2007. It will assess an individual or small company’s image online and develop a strategy for creating a more positive one or repairing a damaged one.

Since it specializes in repairing the brands of individuals, Gadook is a good fit for business professionals worried about their online reputations. It first undertakes a data analysis of all the comments made about the individual (or company). If that analysis discovers many negative comments, Gadook creates new, positive content to counteract it

Its approach is to build a positive brand awareness through services like search engine optimization, increasing the client’s profile on social media such as Facebook and Twitter, improving website design and submitting press releases to media sites. It works with clients to develop strategies based on their specific needs.

Gadook has won awards for its SEO and promotion work. Business.com also named it the best company for rebranding and reputation attacks of 2020.

PriceService LineFeatures
$100-$149/hourReputation Management
Public Relations
Branding
SEO
>2-9 employees
>Clients not listed
>Industry focus not listed
>More features at Gadook

What Customers Are Saying
While not a customer, Business News Daily gave Gadook high marks, writing it “is our choice as the best online reputation management service for individuals due to its free reputation analysis, affordable pricing and specialized services for individuals.”

Go Fish Digital

Go-Fish-Digital
Founded in 2005 and based in Washington, DC, with offices in Raleigh, North Carolina, Go Fish Digital works with both American and international customers. Well-known for its work with large companies, Go Fish Digital also helps SMEs with reputation management.

It helps clients with SEO services as well as with website design, content marketing and paid advertising services. Its online reputation management services focus on making positive information about a client’s company easier to find online and developing strategies to reduce the impact of negative content.

Go Fish Digital offers a comprehensive package with SEO and reputation management features and is a good fit for larger companies that want to work with one company while building and monitoring their online image.

Go Fish Digital has won numerous awards. Business.com named it the best for managing and removing negative Yelp reviews in 2020.

PriceService LineFeatures
$100-$149/hourReputation Management
SEO
Social Media Marketing
Content Marketing
>10-49 employees
>Clients include GEICO, Marriott International, The New York Times, Monster Energy, Adobe
>Industry focus includes Consumer Products & Services, Health Care & Medical, Information technology
>More features at Go Fish Digital

What Customers Are Saying
Clients praise Go Fish for its ability to focus on the clients goals saying, “One thing that stands out about Go Fish is how tailored their services are to their clients goals they’ve been an invaluable partner in the recent launch of our new blog and our new website highly recommended!”

Marketing Maven

Marketing-Maven
Founded in 2009 and with offices in Los Angeles and New York, Marketing Maven is both a Native-American-owned and woman-owned business. A full-service marketing and communications firm, it specializes in public relations that includes reputation management, social media marketing, influencer marketing and helping government agencies market their message.

While many firms primarily focus on online reputation, Marketing Maven is strong in reputation management with legacy media. It has built on that solid experience to work with online media as well. Its primary focus is to build solid brand awareness for their clients in both traditional media and online media. To do this, it relies on innovative relationships with traditional and online media and deploys a strategy that emphasizes social media and creative direction to build brand awareness.

The company has won an IMPACT Award for Social Media Campaign Integrated Strategy that it had created for one of its clients.

PriceService LineFeatures
$150-$199/hourReputation Management
SEO
Social Media Marketing
Content Marketing
>10-49 employees
>Clients include Coors, Reebok, Microsoft, Woof Washer, Online Trading Academy, Royal Norwegian Consulate General, USO Las Vegas
> Industry focus includes Consumer, B2B, Health and Government
>More features at Marketing Maven

What Customers Are Saying
Clients hail Marketing Maven for creating comprehensive media strategies that build brand and product awareness saying, “We would not have the success that we have had so far without the help of Marketing Maven. We have recommended your company to others because of our satisfaction with you and your company.”

Matter Communications

Matter-Communications
Founded in 2003 and with offices in Boston, Massachusetts, Boulder, Colorado and Portland, Oregon. Matter Communications styles itself as a brand elevation agency. PR services include launching companies and programs, media analysis and relations, social media analysis and crisis communications.

The company helps create content-rich campaigns for its clients to communicate and build brand awareness and value. It has deep experience working with companies in the high-tech, consumer technology and consumer markets silos. The company believes that many traditional approaches to building brand awareness no longer work in this digital age and shape their services to suit this new era.

For anyone specifically interested in reputation management, Matter Communications also offers a competitive audit that looks at how a client’s brand is perceived compared to its competition across the entire media environment and then strategizes about ways to improve that perception.

In 2019, Matter Communications was named PR Agency of the Year by American Business Awards.

PriceService LineFeatures
$100-$149/hourReputation Management
Public Relations
Direct Marketing
Social Media Marketing
>50-249 employees
>Clients include CVS Heath, Kenco Logistics, BSW Wealth Partners and Hitachi
>Industry focus includes High-Technology, Consumer-Technology and Consumer Markets
>More features at Matter Communications

What Customers Are Saying
Matter Communications ranks high among clients for its honesty and expertise, saying “Matter is reliable and efficient. They’re experts in PR and will be honest if they don’t think an idea will do well. They proactively create solutions and identify ways to increase brand awareness.”

NetReputation.com

NetReputation
Founded in 2014 and based in Sarasota, Florida, NetReputation.com is one of the industry’s leading reputation management firms. Many large corporations have full-time staff to manage the company’s online reputation. Small businesses and individuals can’t afford full-time employees to do this. This is where NetReputation.com says it can help. It works with both businesses and individuals for problems with reputation management and internet privacy.

NetReputation.com uses cutting edge technology to restore a client’s reputation on the internet or to improve it. The company first conducts data analysis to see what is being said about the client online. Then, it creates a campaign to remove unwanted or negative content by using digital marketing and SEO techniques. If the client does not have an Internet presence, it will work with the client to create one.

In early 2020, Newsweek magazine named NetReputation.com as the top reputation management company in the world, as did Ebiznewswire,com and Digital Exits.com.

PriceService LineFeatures
$150-$199/hourReputation Management
Public Relations
SEO
>10-49 employees
>All NetReputation.com’s clients are under an NDA
>Industry focus includes Advertising & Marketing
>More features at NetReputation.com

What Customers Are Saying
Clients thought NetReputation.com an excellent company in a specialized market, saying, “They always answer questions and return your calls promptly. They are a professional service that got the job done for me… I would recommend them to anyone who wants to protect their online privacy or business reputation.”

Phase 3 Marketing and Communications

Phase-3-Marketing-and-Communications
Phase3 was founded in Atlanta, Georgia, in 2001 and has additional offices in Charleston, Charlotte, Nashville and Dallas. It provides integrated print and marketing services to clients. They work with clients from the original idea phase through execution to create marketing and print materials that elevate the client’s reputation within its industry and within the broader community.

Phase 3 helps build brand awareness with a wide range of services that include creative, graphic design, a digital printing marketing and public relations strategy, social media and web/interactive services.

Phase 3 is one of Inc.’s 5000 fastest growing private companies and has been named one of the top 400 printing companies in Canada and the United States. In 2015, the Atlanta Business Chronicle gave it The Pacesetter Award, and the Oxford Center awarded it with the Fast-Growth Entrepreneur of the Year.

PriceService LineFeatures
$150-$199/hourReputation Management
Branding
Public Relations
Marketing Strategy
>250-999 employees
>Clients include ABM, Alliance Residential, Bloomberg, Dillards, Engel & Volkers, Exide, Floor & Decor, GameStop, GE Healthcare, Goodwill Industries, JP Morgan Chase, Manheim Auctions, Michaels Stores, Neiman Marcus, UnTuckit
>Industry focus includes Arts, Entertainment & Music, Business Services, Hospitality and Leisure
>More features at Phase 3 Marketing and Communications

What Customers Are Saying
Phase 3 garnered praise from clients for their attention to detail, saying, “They’re straightforward and forthcoming about how they intend to solve problems. We appreciate their integrity and willingness to discuss areas for improvement within their own process. We’re not their most significant, but they value our relationships tremendously.”

Reputation Management Consultants

Reputation-Management-Consultants
The company was founded in 2009 and currently has an international footprint with offices in Irvine, California in the United States and phone lines in Canada, the United Kingdom, Australia, New Zealand, South Africa and Sweden. It offers a broad selection of services for clients who are looking to restore, improve or build their online reputations. Its consultants strive to create an online reputation that is both natural and credible.

The company does this by managing a host of computers that monitor trends and seeks to influence the rankings of search engines for its clients. While some of its methods involve automated manipulation of search engine rankings, reputation management consultants also create positive content to build up or repair a client’s reputation.

Reputation Management Consultants works with a variety of clients including politicians, businesspeople, SMEs and multinational corporations. Top SEOs named the company a Top Online Reputation Management Firm from 2014-18.

PriceService LineFeatures
$100-$149/hourReputation Management
Public Relations
Branding
Digital Strategy
>50-249 employees
>Most of the firm’s clients are individuals
>No specific industry focus, can work with individual from any industry
>More features at Reputation Management Consultants

What Customers Are Saying
This firm drew praise from clients for its approach toward solving online reputation management problems quickly and efficiently, writing, “They’re very knowledgeable and their approach works. They were able to achieve results quickly and we expect their work to have a long-lasting effect on our business.”

Reputation X

reputationx
Reputation X was founded in 2005 California. While it’s headquartered in the United States, it works with subject-matter experts around the globe. This means that you can work with a Reputation X specialist in over a dozen languages. The firm offers a simple promise: look better online. Its motto is great reputations are crafted, not conjured.

Reputation X creates or repairs online images by improving search results, star ratings and reviews that one finds scattered over the web. They will also develop and monitor Wikipedia pages for clients.

Reputation X works with companies, celebrities, athletes and high-profile individuals who wish to improve their image online. Unlike many other reputation management companies, one of the subject areas they offer help with is editing, creating or monitoring a Wikipedia page.

Reputation X is an A+ rating with the Better Business Bureau and has won awards for its work in search and SEO categories.

PriceService LineFeatures
$150-$199/hourReputation Management
Digital Marketing
SEO
Public Relations
>10-49 employees
>Clients include Heads of State, Politicians, SMBs, Celebrities and Public Relations Agencies (white label)
>Industry focus includes Government, business and Individuals
>More features at Reputation X

What Customers Are Saying
Its clients praise the company for its attention to detail in combating negative content, saying, “Reputation X has done an excellent job for our company. They deleted nearly all negative online content placed by a very active detractor and pushed down the rest.”

REQ

REQ
REQ was founded in 2008 in Washington, DC, and currently also has offices in Vienna, Virginia, New York City, Las Vegas and San Diego with satellite offices in Boston and San Francisco. REQ offers a personalized approach to reputation management that uses its full suite of products including SEO, public relations, branding and social media management.

REQ’s goal is to help their clients remain one step ahead of competitors and negative comments in a changing digital media landscape. Their services allow them to define and protect the company’s brand which then allows clients to spend more time determining next steps for their business.

REQ has won awards for its workplace culture, always a good sign. It has also won an American Advertising Award, a Webby and a Horizon Interactive Award to name but a few of the more than 75 awards it has won.

PriceService LineFeatures
$150-$199/hourReputation Management
Advertising
Branding
Public Relations
>50-249 employees
>Clients include Waymo, eBay, Intel, PayPal, Red Hat, Lenovo, General Dynamics, Mastercard, Constellation, PhRMA, National Association of Broadcasters, American Chemistry Society, Vegas Chamber, UNICEF, API Bayer, MGM Resorts, Hard Rock
>Industry focus includes Consumer Products & Services, Health Care & Medical, Information tTechnology
>More features at REQ

What Customers Are Saying
Clients praised REQ for its solid communication practices saying, “There’s a tremendous amount of email back and forth, especially for the larger elements that we want to have a paper trail for. The team has been very transparent, showing us quarterly and monthly reports as needed.”

SHERMAN

sherman
Located in Chicago, SHERMAN was founded in 2001. The company specializes in social media marketing, marketing strategy and PR. SHERMAN has a more traditional approach to reputation management adopting a public relations and marketing strategy. If you’re looking to build your brand in traditional or online media with a strong public relations campaign, SHERMAN is certainly a company you would want to check out.

Although they are not necessarily the first choice for online reputation management, they do specialize in crisis management. They work with companies even before a crisis hits so that their clients will understand the best way to minimize the impact of a bad situation.

Sherman was named one of the top five Best Reputation Management firms in the month of September 2020 by TopSEOs. Design Rush named it as a top Illinois digital marketing agency.

PriceService LineFeatures
$150-$199/hourReputation Management
Public Relations
Marketing Strategy
Branding
>2-9 employees
>Clients include The Harris Poll, RWE Renewables, Core Spaces, American Academy of Art, Tech One Biomedical
>Industry focus includes Health Care & Medical, Real Estate, Energy & Natural Resources
>More features at SHERMAN

What Customers Are Saying
SHERMAN drew high marks from clients who had previously worked with bigger firms, saying, “SHERMAN Communications & Marketing has provided fantastic service and execution for us…Sherman has delivered exactly what we were looking for: an all-of-the-above communications and PR platform with a localized, Midwestern eye and sensibility.”

WebiMax

WebiMax
WebiMax was founded in 2008, and its main offices are in Camden, New Jersey with additional offices in New York City and Washington DC. A top reputation management firm, it employs over 50 reputation experts to remove unwanted content as quickly as possible and to highlight positive content. Work for clients is covered by an NDA which helps to ensure privacy and confidentiality.

WebiMax offers a variety of services for small business including crisis management content creation and online monitoring that can help with online reputation management. They work with their clients to customize each project to that client’s specific needs. WebiMax also works in other areas such as SEO, digital marketing and social media marketing.

WebiMax is also attractive for small businesses because of its affordable pricing.

It was chosen as the Best Online Reputation Management Firm For Small Businesses for 2020 by Business.com and TheManifest.com.

PriceService LineFeatures
$100-$149/hourReputation Management
SEO
Public Relations
Digital Strategy
>10-49 employees
>Clients include Carrier Rentals, Wesley College, Novotel, Angie's List, Oracle, Great Wolf Lodge, Owens Corning, Huntington Learning Center, Berkshire Hathaway, UGL Limited, Liberty University, Quaker Chemical, State of NJ
>Industry focus includes Education, Business service, Health Care & Medical
>More features at WebiMax

What Customers Are Saying
WebiMax’s clients like how the firm increases their presence online, saying, “We have been working with Webimax since 2012 and they have helped us with everything from the website design and organic traffic, to PPC. I really like their approach of making it a partnership experience.Thank you for all you do! “

What Are Reputation Management Companies?

What people say about your business on review sites and social media matters, and how you react to it matters even more. Reputation management companies work with small businesses to alleviate customer complaints and negative reviews. They will work to counter negative reviews, as well as keep you up to date on the kind of feedback your business is receiving on the web and social media. They will also help you build your brand so that when a customer looks for information on your business, they will find positive reviews and details about the services that you provide. Reputation management companies exist to help businesses of all sizes excel online.

Benefits of Reputation Management Companies

Reputation management companies help build a positive buzz around your brand that improves the credibility of business and your products so that consumers are more likely to interact with your business. They can also help you create a positive digital presence if you don’t have one. Reputation management companies can help businesses:

  • Increase profits. A positive online reputation will increase your business’s sales and bring more customers to your website or your brick-and-mortar location.
  • Acquire better employees. When you have a positive reputation, people who are looking for work will want to work for you. If you run a great place to work, reputation management companies can help you let potential employees know about it.

Must-Have Features for Reputation Management Companies

Good reputation management companies provide many of the following services:

  • Search engine optimization (SEO). SEO is meant to help your business rank higher in online search results. If there are negative reviews about your site, reputation management companies will counter it with more positive truthful information and boost search engine results for your company.
  • Social media optimization. Reputation management companies continuously monitor what people are saying about your company or brand on social media and can react quickly when negative comments begin to appear.
  • Content marketing. Good content helps improve your online reputation and brings more potential customers to your website or Facebook page. Reputation management companies can create your brand’s content and keep an eye on it to gauge how consumers are reacting to it.

The Cost of Reputation Management Companies

Most reputation management companies cost between $100 an hour and $200 an hour, though clients are normally charged monthly. What you pay depends to a great degree upon the service that you’re requesting

Many reputation management companies offer a free consultation. Do your homework before you attend the consultation. When you speak with them, make sure you’re clear about what you want them to do for you. Determine your budget for reputation management before you consult with one of these companies. If you want a reputation management company to help you with a one-time problem, it will be priced differently than if you need continuous reputation management services.