Our Top Picks

Cloud CMA
Cloud CMA
  • Deployment: Web-based, cloud, SaaS
  • Customer Service: Phone during business hours
  • Market charts

Cloud CMA is a tool that helps real estate agents create competitive market analysis and property reports using data pulled from the MLS. There are tools for generating flyers for open houses and online home tours. The software is optimized for mobile devices, so when an agent creates a page for a home, it looks as good in the field as it does on a computer screen. Pricing starts at $149.95 for up to five agents, and there's a 30-day trial so you can test it to see how well the software works before committing to a monthly plan.

Pros & Cons

Pros

  • Creates print or digital presentations
  • Optimized for mobile devices
  • Included in some MLS memberships

Cons

  • No computer downloads
  • No downloadable app
  • Limited customer support

Summary

Cloud CMA
Cloud CMA
  • Starting Price
    • Up to 5 agents: $149.95
    • Up to 25 agents: $349.95
    • Up to 50 agents: $649.95
  • Free Trial/Demo
    30-Day Free Trial
  • Deployment
    Web-Based, Cloud, SaaS
  • Support Options
    Business Hours
  • Presentation Tools
    yes
Features
  • Deployment: Web-based, cloud, SaaS
  • Customer Service: Phone during business hours
  • Market charts
FlashCMA
FlashCMA
  • Deployment: Web-based, cloud, SaaS
  • Customer Service: Online
  • Price forecasting

FlashCMA software features tools to create interactive CMA reports that can be printed, emailed, or sent by text to clients. These interactive reports, which can be generated in PDF format, can contain property data and photos, interactive maps, and location markers. All reports are mobile friendly, so agents can text them to clients for viewing directly on a mobile device. Because information is stored in the cloud, these generated reports can be retrieved at open house events, and it's easy to quickly edit the information.

Pros & Cons

Pros

  • Renders documents as PDF files
  • Interactive reports
  • Mobile friendly

Cons

  • Price isn't listed online
  • No free trial

Summary

FlashCMA
FlashCMA
  • Starting Price
    • Custom Quote
  • Free Trial/Demo
    Free Demo
  • Deployment
    Web-Based, Cloud, SaaS
  • Support Options
    Online
  • Presentation Tools
    yes
Features
  • Deployment: Web-based, cloud, SaaS
  • Customer Service: Online
  • Price forecasting
HouseCanary Pro
HouseCanary Pro
  • Deployment: Mac, Windows, web-based, cloud, SaaS, iPhone/iPad, Android
  • Customer Service: 24/7 (live rep), phone during business hours, online
  • Presentation tools

HouseCanary Pro provides detailed analysis and reports on properties to help real estate investors make informed decisions and maximize their return on investment (ROI). The product is often referred to as the industry standard for residential real estate valuations. It supports up to 500 users, so it can be used by both independent agents and large agencies, and it has a lead capture feature that helps you locate new clients. Live reps are available 24/7 to solve problems with the software, and there are webinars and documentation available online that make it easy to learn all the features of the product.

Pros & Cons

Pros

  • Compares multiple properties at once
  • Available as a computer download
  • Downloadable app for mobile devices

Cons

  • Doesn't include templates
  • No one-on-one training available

Summary

HouseCanary Pro
HouseCanary Pro
  • Starting Price
    • $29.99/report
  • Free Trial/Demo
    First report free
  • Deployment
    Installed-Mac
    Installed-Windows
    Web-Based, Cloud, SaaS
    iPhone / iPad
    Android
  • Support Options
    24/7 (Live Rep)
    Business Hours
    Online
  • Presentation Tools
    yes
Features
  • Deployment: Mac, Windows, web-based, cloud, SaaS, iPhone/iPad, Android
  • Customer Service: 24/7 (live rep), phone during business hours, online
  • Presentation tools
IEstate
iEstate
  • Deployment: Web-based, cloud, SaaS
  • Customer Service: Phone during business hours
  • Lead capture

iEstate is a property management solution built on the Oracle platform. The software streamlines processes such as property sales management, leasing management, facility management, and subcontractor management. With iEstate, agents can provide clients with 360-degree views of properties before they visit, which can make it easier to find out exactly what a client's looking for so you can turn more leads into actual sales. The software also includes features like payment collection, leasing status, and property histories. Custom quotes are provided based on the features needed, and a free demo is available. 

Pros & Cons

Pros

  • Provides 360-degree property views
  • Includes leasing and rentals management feature

Cons

  • No computer download
  • No downloadable mobile app

Summary

  • Starting Price
    • Custom Quote
  • Free Trial/Demo
    Free Demo
  • Deployment
    Web-Based, Cloud, SaaS
  • Support Options
    Business Hours
  • Presentation Tools
    yes
Features
  • Deployment: Web-based, cloud, SaaS
  • Customer Service: Phone during business hours
  • Lead capture
MoxiPresent
MoxiPresent
  • Deployment: Web-based, cloud, SaaS
  • Customer Service: Phone during business hours, online
  • Market charts

MoxiPresent is a real estate presentation builder that lets agents create virtual open houses, deliver pricing consultations and selling guidance, and share neighborhood insights. You can embed 3D tours and videos in websites, emails, and text messages and create interactive buyers' tours that include commute times and the best routes to each property. Aside from property management, the software also helps agencies recruit new talent. Custom quotes are provided, and there's a free demo available, so you can test which features work best for your company's needs.

Pros & Cons

Pros

  • Creates CMA reports in less than 10 minutes
  • Embed 3D tours and videos
  • Easy to edit presentations in the field

Cons

  • No computer download
  • Live support is limited

Summary

MoxiPresent
MoxiPresent
  • Starting Price
    • Custom Quote
  • Free Trial/Demo
    Free Demo
  • Deployment
    Web-Based, Cloud, SaaS
  • Support Options
    Business Hours
    Online
  • Presentation Tools
    yes
Features
  • Deployment: Web-based, cloud, SaaS
  • Customer Service: Phone during business hours, online
  • Market charts

How We Chose the Best Real Estate CMA Software

CMA (comparative market analysis) software helps real estate agents create reports that analyze their listings and any local sold and current listings nearby. We looked at essential CMA features, whether or not a software integrates with other programs, and the types of reports generated to compile this list of the top five real estate CMA software of 2021.

Real Estate CMA Features

CMA software should include more than a market analysis report of each property. Top programs include market charts, presentation tools, and a contact management program that makes it easy to follow up on inquiries and allows you to send updated reports when you receive them.

Integrations

CMA software works best when it integrates with other tools, including valuation and MLS systems. This allows real estate agents to get a better look at the market analysis for specific addresses. Other valuable integrations include Google Analytics, Zapier, and Chime CRM.

Reports

With detailed reports, agents can assess and improve their CMA practices. Reports should list recent comparable sales, current listed properties, market trends, and a history of each listing, including all tax information and previous listing data.