In its rawest and simplest of forms, a business plan is a guide; a roadmap of sorts that allows entrepreneurs to clearly outline their business goals and how they intend to achieve them. When you think about it that way, you will quickly realize that
Small Business Tutorials
Starting a small business is hard. Like, Indiana-Jones-trying-to-escape-Temple-of-Doom-hard. It's a path that's filled with monsters waiting to chew you up, swallow your masticated flesh, and spit out your bones.
What you need, then, is an expert guide who knows where all the pitfalls are, and how to find the treasure. That's what Digital.com is. And this part of the Digital.com blog provides you with tutorials to get you going. They're heavily researched, A/B tested, tried and tried again strategies for online business success.
You've probably heard that using WordPress is easy. Just install it and start publishing. Guess what? It's not that easy.
Yes, using WordPress is a whole lot easier than creating a website from scratch. But it takes knowledge to use WordPress.
And luckily, we have you covered. We have great WordPress tutorials on everything from starting a blog to picking themes to running a full-blown e-commerce site. And these tutorials really do make using WordPress easy.
Start a Blog with WordPress
Whatever anyone tells you, working with WordPress is not self-explanatory. There are a zillion little steps to set up a site, then customize, then manage it. Do you know all the ins and outs? No fear! We've got an article that's got you covered.
Make a Website with WordPress
What's the difference between a website and a blog? Did you know there are different ways to do each one with WordPress? We happen to have an article on that as well.
Your Perfect WordPress Theme
If you've never picked a WordPress theme for your small business, it's a bear.
What sounds like a ten-minute job can quickly turn into a week's worth of second-guessing and backtracking. Have we got a tutorial for that? Yes. Of course we do.
WordPress themes can be something like a set of Lincoln Logs or a strand of Christmas tree lights: "One light goes out, they all go out!"
Avoid frustration by installing a WordPress framework. Not sure which framework to pick? Don't fret! We've got a tutorial that makes it easy.
Genesis Framework Child Themes
A framework is really just an uber-theme that runs a lot of little themes. The Genesis Framework is one of the most popular. In fact, we've got a data-driven list that shows the 30+ best child themes for it.
Mobile-Friendly WordPress Sites
If your site isn't mobile friendly, Google can throw you to the back of search engine results despite all your best SEO efforts. We've got an article that shares the top tools for testing, plus pro tips for optimizing for mobile.
Web development is a minefield. There are piles of interlocking programs and plug-ins, and you've got to get them all to play nicely together. Can you do it on your own?
The good news is, you don't have to. We've got the tools to speed you on your way without a foot placed wrong.
Before You Design that Site
If your site's design falls short, visitors may flee before they discover what you offer. To avoid that problem, you'll need to address details like typography, the use of color, illustration, layout, contrast, and simplicity. It just so happens we've got a tutorial for that.
HTML Made Easy
Three-quarters of your development hours can fall straight into the black hole of googling different HTML tags and solutions. All you'll need is a cheat sheet with cut-and-paste code for everything from lists to divs to video tags. You probably won't be shocked to learn that, yeah, we've got a cheat sheet for that.
Running a Website
Once you've got your website set up and working, you've got about five seconds before you run into your next enemy: running it. Thankfully, we're here to guide you to success here too.
Creating Great Content
If you can't create content ten times better than the competition, you won't make it as a blogger. You want your content to be so good future challengers take one look at it and die of fright. Maybe a tutorial that shows you how will help. We can do that.
Custom Email Addresses
Question: how professional does your business look with the word "Yahoo" right next to your name?
Answer: not very!
You need to set up your own custom, site-domain-linked email address to run with the big dogs. (Yes, of course, we have a tutorial for that!)
Hosting Your WordPress E-commerce Site
You can't use the best, most popular WordPress e-commerce platform if you don't know where to host it. WooCommerce powers 40% of all e-commerce sites in the universe. It's inexpensive, powerful, and can handle an unlimited number of products. Unfortunately, where you host it matters. Our tutorial on that topic clears the fog.
Don't leave the back door open or you could wake up tomorrow to find your site hijacked, your data down the pipes. Good news! We've got an article about that too.
If you're like most small business owners, fiddling with SSL certificates sounds as fun as home dentistry. Learn to protect your sensitive info by following the walk-through in our tutorial.
You'll learn to set up your certificate right, so customers don't get the dreaded "This site's SSL certificate can't be verified!" message.
The Best Online Business Tutorials
Digital.com is here to make it easy to run your business online. And it's always growing. The internet may get more complex every day, but our store of tutorials grows with it.
If you've read every one of our tutorials, you're well on your way to online success. You've learned dozens of great tips to avoid sticking your fingers in metaphorical light sockets. You've avoided the pit-traps and you know where the gold is. Next, check out our most popular reviews below for more inside info!
It wasn't always necessary to use online marketing to run a thriving business. But it is now. The majority of Americans prefer to shop online. Customers have more options now, and if you're not reaching them online, you're missing out on a
Do you know anyone who doesn't have a mobile device of some type? Chances are, the answer is no. So you're probably already aware that there's high demand for mobile apps. If you have an idea for an app, there's no day like today to get
Responsive web design is an overall approach to building websites that encompasses web specification standards and flexible design models. The philosophy behind it stems from the desire to make the web accessible to as many devices as
When the HTML specification was originally defined, all of the colors in a web page were controlled by HTML. Now, we define them in CSS. But the color definitions that we choose borrow some elements of the original HTML names. You can specify
In the era of smartphones and small screens, everybody has a mobile device. You can use it wherever you are, and unless you're a dedicated gamer or a 3D artist, your phone is often faster than that slow laptop or clunky PC you have. 77% of
Attention InDesign users: we've gathered the best tutorials, books and other resources for InDesign on this page for your convenience. For those in graphic design, Adobe's Creative Cloud is a suite of cloud-based applications that can help you
Microsoft Excel is used in all types of industries and professions. If you go to business school you should expect to at least have two or three Excel-specific classes, along with a wide range of other classes that utilize Excel as a
This is the ultimate step-by-step guide to making your first WordPress blog in 2017. The real beauty of blogging is that anyone can do it. There are no rules, except the ones you create yourself. For many people, the only barrier is actually
In today's world of web design, remaining static equals dropping out of the business. When new trends and tendencies come and go at rapid-fire pace you just can be conservative. They appear not just at a whim of fashion. They are response to
The amazing product you’re selling or the compelling content you’ve written for your website have no value if your visitors don’t stay longer than a few seconds. Those first few seconds, after a new visitor reaches your website is where good
The Genesis Framework is the most popular WordPress theme framework to run your website or blog on. The framework itself is simply a parent WordPress theme and what makes it rock'n'roll is the child theme. We are huge fans, in fact this site
Creating content is one of the biggest challenges nearly all small business owners face. Many understand the value of quality, consistent content, but do not have the tools to create it. If you are going to make a commitment to growing your
Sure, Hotmail or Gmail email addresses work just fine for emailing your friends and family. But when you send and receive emails with your customers then you need to look professional. If you're using an email address like
Are you considering launching an ecommerce site and want to use WordPress but you cannot decide which ecommerce plugin is best for building and managing the storefront part of your WordPress powered online store? If so, the you should take a serious
Over the last few years, WordPress frameworks have seen a lot of growth. Not so long ago, WordPress themes were rather simplistic and there was but a handful of frameworks available. However, with more and more people using WordPress for more