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Your logo is the “face” of your business. It helps people visually and instantly recognize your brand and what your company stands for. For example Facebook has a letter, Nike has the swoosh and Apple has the apple. All of these companies have instantly recognizable logos.
You know you need a logo but how do you go about creating a free yet professional and beautiful logo for your business?
One of the few consistent parts of your business is your logo. A professional logo will help you to stand out from the crowd because that’s the one thing nobody can copy.
It’s also at the heart of your branding, so the success of your logo will determine whether someone buys into your branding or not.
There are 3 types of logo design principals:
Text + symbol
Most likely you are best off choosing one of the first two types of logos. Because a symbol only logo works best for brands that have already established some prior brand recognition.
Regardless of what type of logo you decide to create, you should always try to make a logo that is:
- Uncomplicated: A simple logo design that isn’t over-complicated or over-designed. Simplicity is a good thing and when in comes to creating a logo and less is definitely more.
- Easily remembered: Your logo is a visual representation of what your company stands for. A good logo design should be memorable and it needs to make a fast impression.
- Long-lasting: A good logo should be able to stand the test of time. Avoid trendy fonts and symbolism to ‘future proof’ your logo to still be effective in 10, 20, 30+ years time.
- Flexible: A good logo should be able to work across a range of mediums and applications, e.g. it should still look good in different sizes and look good in black and white.
Okay so you know you need a logo and you could hire a graphic designer, but that’s going to cost you and you don’t want to spend all of your startup costs on your logo.
This is when a logo maker comes in handy. You can use a professional logo generator, and this guide is going to introduce you to the nine best free online logo makers on the market today.
|Vector File (SVG) Available?||Free Download Available||High-Resolution Logo Price|
|Wix Logo Maker||Premium plan only||Yes||Basic: $12.99|
|PlaceIt||Yes||No||$39.95 ($19.97 for subscribers)|
|Canva||No||Yes||$1/premium image used with logo|
|Hipster Logo Generator||Yes||Yes||$10.00|
|Squarespace Logo Maker||Yes||Existing customers only||$10.00|
|DesignHill Logo Maker||Premium plan only||Yes||Basic: $20.00|
» 1. Wix Logo Maker
Wix’s free browser-based logo maker allows you to generate high-quality, customizable logos in just a few clicks.
Once you’ve signed up for a Wix account, you can access the logo maker and begin generating the logo by simply entering your business’s name. Other optional customization fields include:
- Tagline – some logos have taglines, some don’t
- Industry – Wix uses this for the relevance of style
- Look and feel – the total of 10 styling options include dynamic, fun, playful, modern, timeless, creative, techy, fresh, formal, hipster
- Intent – where you intend to use your soon-to-be logo
Once you select your favorite generated template, you can further customize your logo’s colors, font, and icon. You can download a low-resolution copy of your final logo for free, alternatively, you may purchase the basic or advanced logo package.
» 2. Placeit
Placeit provides an easy way to create logos. Just type in the name of your business and dozens of editable logos will be generated. Pick or alter the color scheme and drag-and-drop elements to customize it.
Convenient: Once you have a logo completed you can use it with Placeit’s other templates, all of which are useful for small businesses. For example, you can create branded merchandise like t-shirts, hoodies, and coffee mugs. You can create e-book covers and get 3D images of your book to use on landing pages. You can create professional graphics like Instagram Stories, flyers, business cards, and more.
» 3. Shopify Logo Maker
Shopify’s Hatchful offers you the chance to create a logo in a matter of seconds. You don’t need any technical expertise and you don’t need to have a degree in design.
Small businesses and online entrepreneurs who’re just getting started can use Shopify’s stock imagery to help them put together a unique logo. It has a vast library of options available, and it’s adding to it all the time.
The only downside to Shopify’s online logo maker is that you may not be able to make your idea fully come to life. You also run the risk of the most popular icons being used by someone else.
» 4. Logo Maker by Ucraft
Ucraft’s logo maker actually comes in the form of a free app. You can easily create a logo with the help of the various prompts that come up on your screen. These logos tend to be more cartoonish in style, but if you have an audience that appeals to this, it can be the ideal logo maker.
Perhaps the main advantage of Ucraft is that after you create your logo you can download a free PNG file. The transparent, high-resolution PNG file can be used anywhere. We have seen businesses create a base logo here then pass it to a professional designer for refining. It’s also an entirely free logo maker.
» 5. GraphicSprings Logo Creator
The GraphicSprings Logo Creator is one of the strongest additions to this list. The sheer number of customization alone makes this online logo creator an ideal option for businesses that want more control. It provides many of the same features that professional image editing programs provide.
You can break down different logo types into categories like abstract and letter-based, to give you an idea of how this works. What makes this logo creator particularly interesting is that you can even pay to hire someone from their team to create the logo for you.
» 6. Canva
Canva is not a dedicated free logo generator, but it’s highly useful for creating logos. It aims to mimic many of the features that come with professional design programs. You’ll see many similarities to Adobe Photoshop. Despite the apparent complexity of the tools available, the way they’re used is simple.
For example, you can use the drag-and-drop system to move various elements around. It even comes with live orientation guides, so you can match everything up as and when you see fit. It even has a huge catalogue of free stock images that you can use to create your logos.
» 7. Hipster Logo Generator
The Hipster Logo Generator was created as a result of the rampant hipster movement a couple of years ago. As you can expect, the logos created with this logo generator replicate the hipster style. That means it’s not for everyone. But if you have a business that caters to younger, alternative people this can be the perfect logo generator for you.
It doesn’t get any simpler than this. All you have to do is run through the various options and start putting your logo together. There’s no design experience necessary and, for a fee, you can export a high-resolution version of your logo that you can use anywhere.
» 8. Squarespace Logo Maker
Squarespace’s logo generator is perhaps one of the most controversial additions to this list. Designers reacted with fury when it was initially released. Part of the reason for this was that it was aimed at small businesses who wanted a professional logo without paying for it.
Nobody can deny the incredible results that come from it, however. The simple drag-and-drop system, together with the slick interface, makes it easy to create a logo that you can be proud of. The results are stunning and can rival those of a professional designer.
» 9. DesignHill Logo Maker
DesignHill works differently from the other logo generators on this list. You actually have two options on the table. The first option is to use the DesignHill free logo generator. It’s just a three-step process to putting together your own logo. The difference with DesignHill is you have more than a free logo generator to take advantage of.
The main attraction of DesignHill is the Design Marketplace. This is where you can get other people to make a logo for you. DesignHill will prompt you to add as much information about your proposed logo as possible. The more accurate it is the better.
These are essentially design contests, where you can choose from a number of solutions put in front of you. It’s also a great way to find a professional designer for the future.
Free logo makers provide a fantastic way of getting a beautiful and professional logo that speaks for your brand. It can take some time to decide what you want, but these online logo generators make it easy.
Which one of these free logo creator tools will you use today?
Frequently Asked Questions About Logos And Logo Makers
A logo plays an important role in a company’s image. It represents what the business stands for, so the topic is worth learning about it. Here are a few common queries and answers about logos and logo makers.
What is a vector image?
The graphic content displayed on a vector image is a set of mathematical objects. Vector images are very high resolution. When editing vector images, pixelation is less of a threat, as opposed to editing JPEG or PNG formats.
When vector images are converted (or rasterized) into JPEG or PNG formats, they lose their original quality.
Why would I need a vector logo file?
Vector graphics are industry standard for high-resolution, quality logos. If you have a business and your logo is likely to be used in a variety of sizes, you’ll need a scalable logo.
Since vector logos are graphical representations of precise mathematical shapes, the vector logo is far more scalable than the JPEG, PNG, PSD, or BMP counterparts. A scalable logo saves you hours and hours of graphic design fees (or time).
How can I create my own logo for free?
There are numerous options that allow you to create a logo for free. Some of these include Wix, uCraft, and Canva. All three are great examples of easy-to-use logo makers that require little-to-no graphic design experience. By providing basic details like your company name and tagline (optional), you can create a good looking logo in a matter of seconds for free.
How do I make a logo with a transparent background?
Ways to make a transparent background logo depends on the software you use. First, identify your graphic design suite and look for the background setting.
If your image-in-edit has a background, you can either remove it (if you can), or you can find the opacity setting and set it to 0%. More complex apps like Adobe Photoshop allow you to use a “magic wand” tool to cut and paste parts of your logo onto a new transparent background.
What are the qualities of a good logo?
A logo represents a condensed image, a set of qualities that have a purpose. For a logo to live up to that purpose, it needs to depict the company, brand, or product it represents.
A great logo will be simple, relevant, and distinct. You also want a logo that is memorable (so people don’t forget you), and versatile (so you can make as much use of it as possible).