Our Top Picks

Ahrefs Logo
Ahrefs
4.6
  • Strong competitor research tools
  • Powerful site auditing
  • Comprehensive SEO solutions
Best for Competitor Research
Visit Ahrefs
Ahrefs is more similar to Yoast than some of the other plug-ins on this list, with a comprehensive set of tools for various SEO features. While both Yoast SEO and Ahrefs offer advantages in particular areas, it’s particularly strong when it comes to competitor research. Users can quickly pull up deep analytics for any competitor to extract insights and find new ways to stay ahead of other sites in their niche. Given its features and strong praise from both users and reviewers, Ahrefs was an easy choice as the best WordPress plug-in for competitor research.

Ahrefs also offers a simple site auditing tool that allows subscribers to check for a wide range of issues including broken links, orphan pages, and slow performance. The Ahrefs crawler comes with deep customization options that make it a powerful tool for both beginners and experienced SEO professionals.

Unfortunately, Ahrefs is one of the most expensive plug-ins on this list, with subscriptions starting at $99 per month. However, you can start with a seven-day trial for a payment of $7. Keep in mind that there are no refunds available for the trial, and refunds are only available within 48 hours for monthly plans. Subsequent plans are available for $179, $399, and $999 per month depending on your scale and needs.

Pros & Cons

Pros

  • Strong competitor research tools
  • Powerful site auditing
  • Comprehensive SEO solutions

Cons

  • More expensive than most other SEO plug-ins

What Customers Are Saying

When reading user impressions of Ahrefs, we found that they were impressed with the plug-in’s features in terms of both breadth and depth. However, many subscribers note that it comes with a steeper learning curve than some other plug-ins that are intended for beginner audiences.

Summary

  • Starting Price
    • Lite - $99
    • Standard - $179
    • Advanced - $399
    • Agency - $999
  • Free Trial/Demo
    7-Day Free Trial
  • Support Options
    Live Chat Support
  • SEO Check
    Yes
Ratings
  • User Review Score: 4.6
Google XML Sitemaps Logo
Google XML Sitemaps
3.5
  • Create sitemaps for free for sites with up to 500 pages
  • Pro plans come with automatic updates and other helpful features
  • Variable pricing depending on the size of your site
Best for Free Sitemaps
Visit Google XML Sitemaps
An effective sitemap enables Google to crawl your site efficiently and improves your SEO rankings. Google XML Sitemaps is the best way to do this for free, with sitemaps available at no charge for sites with up to 500 pages. Free users can either download the XML file from the plug-in or have it emailed to upload it to its site.

Creating a sitemap while using this tool is as simple as entering your URL, setting a few options, and letting the plug-in do the rest. The Google XML Sitemaps team has a history of announcing new features, but no updates have been released since February 2021 when it added compatibility with PHP8.

While Google XML Sitemaps is free to use for up to 500 pages, the Pro tier indexes as many as 1.5 million. It also comes with automatic updates, removing the need to create a new sitemap whenever you make changes. Pro subscriptions are available starting at $3.49 per month, with pricing dependent on the scale of your website. However, it’s worth noting that there are no free trials or refunds available for the Google XML Sitemaps plug-in.

Pros & Cons

Pros

  • Create sitemaps for free for sites with up to 500 pages
  • Pro plans come with automatic updates and other helpful features
  • Variable pricing depending on the size of your site

Cons

  • No free trial, no refunds

What Customers Are Saying

While we don’t have any reason to believe that Google XML Sitemaps doesn’t work as intended, we haven’t been able to find any customer feedback or professional reviews. That might make some users wary, particularly given the plug-in’s strict policy on returns and free trials.

Summary

Google XML Sitemaps Logo
Google XML Sitemaps
  • Starting Price
    • Not Provided
  • Free Trial/Demo
    Not Provided
  • Support Options
    Not Provided
  • SEO Check
    No
Ratings
  • User Review Score: 3.5
MonsterInsights Logo
MonsterInsights
4.6
  • Seamlessly integrate WordPress with Google Analytics
  • Integrates with Yoast SEO, WPForms, and other top plug-ins
  • Powerful tracking and reporting features
Best for Google Analytics
Visit MonsterInsights
MonsterInsights is a powerful Google Analytics platform for WordPress sites. While it’s technically possible to connect Google Analytics to WordPress on your own, you’ll end up spending far more time for a less reliable result. After installing MonsterInsights, you’ll be able to track everything from outbound and affiliate links to forms, scrolling, and file downloads. At less than $17 per month, MonsterInsights is the simplest and most cost-effective way to integrate Google Analytics into your WordPress site.

Along with basic tracking, MonsterInsights also provides a suite of reporting features to help you interpret the data and understand your performance. For example, you can evaluate your site speed or pull up your most successful keywords, blog posts, or affiliate links quickly. MonsterInsights works well with other WordPress plug-ins, including Yoast SEO, WPForms, MemberPress, and more.

After an introductory offer of 60% off, you can get MonsterInsights starting at $199 per year for the Plus tier. This subscription is limited to one site, basic analytic tools, and simple tracking. Pro ($399 per year) adds support for five sites plus advanced analytics, reporting, integrations, and other features. The Agency plan ($799 per year) comes with support for 25 sites and enterprise-specific features like client license management, support for WordPress MultiSite, and priority customer service. A more limited free alternative called Google Analytics Dashboard for WordPress is also available on the WordPress marketplace.

Pros & Cons

Pros

  • Seamlessly integrate WordPress with Google Analytics
  • Integrates with Yoast SEO, WPForms, and other top plug-ins
  • Powerful tracking and reporting features

Cons

  • More expensive than most other SEO plug-ins

What Customers Are Saying

While $199 per year may be prohibitively expensive for some smaller sites, MonsterInsights is widely recognized as the most effective way to connect WordPress to Google Analytics. Users agree that MonsterInsights offers seamless setup and integration within the WordPress interface without sacrificing any of the power of the Google Analytics platform.

Summary

MonsterInsights Logo
MonsterInsights
  • Starting Price
    • Agency - $399.50/year
    • Pro - $199.50/year
    • Plus - $99.50/year
  • Free Trial/Demo
    14-Day Free Trial
  • Support Options
    Premium Support
  • SEO Check
    Yes
Ratings
  • User Review Score: 4.6
SEMRush Logo
SEMRush
4.5
  • Covers SEO and digital marketing
  • Seven-day free trial
  • Powerful social media marketing tools
Best for Digital Marketing
Visit SEMRush
In contrast to a platform like Yoast that’s narrowly focused on SEO features, SEMRush is a more general digital marketing service for WordPress sites. Along with an SEO toolkit, SEMRush subscriptions also come with tools for content marketing, market research, and both PPC and social media advertising. This makes it more of a comprehensive option for creators who want to manage entire WordPress campaigns from a single application. While other plug-ins on this list may offer some of the same features, SEMRush was an easy choice as the best digital marketing solution.

With respect to SEO, SEMRush offers a deep collection of tools, including backlink analytics, automated backlink audits, keyword research, and a daily position tracker. These features help you achieve the same or even better results while spending a fraction of the time on SEO strategies. SEMRush has also been busy adding new features, with expanded Core Web Vitals reports, a new keyword difficulty tool, and a new backlink analytics database all being introduced in 2021.

SEMRush subscriptions are available for $119.95 per month (Pro), $229.95 per month (Guru), or $449.95 per month (Business). While that makes it substantially more expensive than other plug-ins like Yoast SEO, it’s worth noting that SEMRush also includes a broader range of features. Larger organizations can also contact SEMRush directly for a custom solution. Free accounts are available, but they’re less practical than the paid subscriptions with 10 daily analytics requests, 10 tracked keywords, and a single project. You can start with a seven-day free trial before committing to a paid subscription.

Pros & Cons

Pros

  • Covers SEO and digital marketing
  • Seven-day free trial
  • Powerful social media marketing tools

Cons

  • Paid plans start at $119.95 per month

What Customers Are Saying

Customers love the versatility of SEMRush in addition to its convenient integrations with other productivity tools. SEMRush easily connects to Google Analytics, Gmail, Google Docs, YouTube, Zapier, Trello, and other project management platforms, all popular social media platforms, and many other third-party platforms. With the Trello integration, for example, you can create a task in SEMRush and delegate it immediately through your Trello board.

Summary

  • Starting Price
    • Pro - $119.95/month
    • Guru - $229.95/month
    • Business - $449.95/month
  • Free Trial/Demo
    7-Day Free Trial
  • Support Options
    Phone Support, Contact Form & Email
  • SEO Check
    Yes
Ratings
  • User Review Score: 4.5
ShortPixel Logo
ShortPixel
4.6
  • Constantly receiving new features
  • Compatible with the most common image formats
  • Free for up to 150 images per month
Best for Automation Tools
Visit ShortPixel
Like WP Rocket, ShortPixel is intended to improve your site’s SEO rankings through performance optimizations. More specifically, ShortPixel focuses on resizing and compressing images allowing them to load faster in a content delivery network. With deep customization, affordable prices, and compatibility with numerous formats including JPG, PNG, GIF, PDF, WebP, and AVIF, ShortPixel is the best overall image optimization plug-in for WordPress in 2021.

While you could compress images on your own before uploading them to WordPress, ShortPixel’s automatic optimizations make it an excellent time-saver. The platform integrates with the Cloudflare content delivery network for faster loading around the world. It has also added several features in 2021 alone like AVIF image generation, a new archive optimizer, and a mobile app for Android devices.

ShortPixel offers a completely free plan for users who only need to optimize a small number of images. You can currently optimize up to 150 images per month without paying anything at all — just wait for the beginning of the next month if you hit the limit. Monthly plans start at $4.99 per month for 10,000 images and go up from there based on your volume. You can also pay slightly more for one-time credits that never expire. Similar to the Google XML Sitemaps plug-in, the ShortPixel website doesn’t mention any refunds or free trials.

Pros & Cons

Pros

  • Constantly receiving new features
  • Compatible with the most common image formats
  • Free for up to 150 images per month

Cons

  • Unused photos don’t roll over unless you pay extra for one-time credits

What Customers Are Saying

Numerous customers who were concerned about their WordPress performance say that they experienced an immediate performance upgrade after optimizing their images with ShortPixel. They also remarked that the entire process only takes a few minutes and is almost entirely automated.

Summary

ShortPixel Logo
ShortPixel
  • Starting Price
    • Free Version Available
    • 5000 images/month - $4.99/month
    • 12,000 images/month - $9.99/month
    • 55,000 images/month - $29.99/month
    • 220,000 images/month - $99.99/month
    • 2 Million+ images/month - $350/month
    • 4 Million+ images/month - $500/month
    • 16 Million+ imag
  • Free Trial/Demo
    Free Trial
  • Support Options
    24/7 Support
  • SEO Check
    Yes
Ratings
  • User Review Score: 4.6
Squirrly SEO Logo
Squirrly SEO
4.6
  • AI-powered insights
  • Comprehensive SEO solution
  • Plug-in content loads from Squirrly servers
Best for Image Optimization
Visit Squirrly SEO
While running your SEO strategies comes with much more flexibility, the reality is that SEO comes with an incredibly challenging learning curve. Squirrly SEO is designed to make SEO easy using an artificial intelligence (AI)-powered SEO consultant that will provide insights and offer suggestions automatically to help you improve your site’s rankings.

Meanwhile, Squirrly doesn’t sacrifice any of the features that come with more traditional solutions — it’s intended as an all-in-one SEO solution. Given its cost-effectiveness and a strong focus on AI-powered insights, we chose Squirrly SEO as the best WordPress SEO plug-in for automation in 2021.

Another important advantage of Squirrly SEO over other SEO plug-ins is that Squirrly’s content is loaded directly from its servers rather than taking up bandwidth on your WordPress site. This decreases the plug-in’s impact on your performance and helps your site run more smoothly while Squirrly works its magic.

Pros & Cons

Pros

  • AI-powered insights
  • Comprehensive SEO solution
  • Plug-in content loads from Squirrly servers

Cons

  • Unclear pricing

What Customers Are Saying

While users with more SEO experience may be comfortable with a conventional platform like Yoast SEO, most Squirrly subscribers are happy to have a service that holds their hand through the optimization process. They like being able to see potential improvements in real-time and improve their content alongside the AI-powered Squirrly consultant.

Summary

Squirrly SEO Logo
Squirrly SEO
  • Starting Price
    • Pro 2021 - $20.99/month
    • Business 2021 - $71.99/month
    • Agency 2021 - $75.99/month
  • Free Trial/Demo
    Does not offer a Free Trial
  • Support Options
    24/7 Support
  • SEO Check
    Yes
Ratings
  • User Review Score: 4.6
WordPress-Multilingual-Plug-in Logo
WordPress Multilingual Plug-in
4.3
  • Translate your site into more than 40 languages
  • Add more languages through the language editor
  • 12-hour support times on weekdays
Running a WordPress site in multiple languages can be extraordinarily complicated, and the WordPress Multilingual Plug-in is the most effective way to appeal to people who speak other languages. It currently comes with native support for a total of more than 40 languages, and you can add even more languages and variants through the plug-in’s language editor. Along with automatic translations, you can also use the Advanced Translation Editor to fine-tune your site with a spell checker, glossary, and memory of past translations.

Furthermore, the WordPress Multilingual Plug-in offers built-in compatibility with any theme that uses the WordPress application programming interface (API). It’s currently available for all versions of WordPress since 3.0, and you can expect the plug-in to be ready in advance for all future releases. This plug-in also guarantees a 12-hour response time to all support queries submitted on weekdays.

The base WordPress Multilingual Plug-in Blog platform is available for a one-time payment of $29 plus $21 for each extra year. This tier comes with basic features like translations for posts, pages, WordPress menus, and other elements. At $79 plus $59 for future years, the content management system (CMS) plan adds extra tools such as translations for WooCommerce sites, translations for custom fields, and 2,000 automatic translation credits per month. Finally, the Agency tier introduces support for unlimited websites and costs $159 for the first year and $119 for each renewal.

Pros & Cons

Pros

  • Translate your site into more than 40 languages
  • Add more languages through the language editor
  • 12-hour support times on weekdays

Cons

  • No free option

What Customers Are Saying

Users appreciate the WordPress Multilingual Plug-in is a simple way to introduce multilingual support without the headache. They also praise its compatibility with other WordPress plug-ins like WooCommerce, Elementor, Beaver Builder, and Yoast SEO.

Summary

WordPress-Multilingual-Plug-in Logo
WordPress Multilingual Plug-in
  • Starting Price
    • Multilingual Blog - $29
    • Multilingual CMS - $79
    • Multilingual Agency - $159
  • Free Trial/Demo
    Does not offer a Free Trial
  • Support Options
    1-Year Free Access to 24/7 Support & Support Forum
  • SEO Check
    Yes
Ratings
  • User Review Score: 4.3
WP Rocket Logo
WP Rocket
4.3
  • Incredibly easy to install and set up
  • 14-day money-back guarantee
  • A lightweight plug-in that focuses on straightforward optimizations
Best for Caching
Visit WP Rocket
Even if you have incredible content and keyword placement, your site may not be visible if it’s lagging behind the competition on Google PageSpeed, Core Web Vitals, or other key performance metrics. WP Rocket is intended to improve your rankings by minimizing loading times and optimizing your site’s performance.

Best of all, WP Rocket is designed for website owners to install in just a few clicks. After installation, it will apply basic optimizations automatically to your site including caching, preloading, and GZIP compression. While you can customize these settings later on, WP Rocket has an immediate effect on your site even if you never look at it again after activation.

There’s no trial or free plan for WP Rocket, but paid subscriptions come with a 14-day money-back guarantee to give you peace of mind. To make things simple, there are no feature differences between the three plans — your subscription tier only determines how many sites you can install the plug-in on. One site costs $49, three sites cost $99, and unlimited sites are available for $249. Each of these options also comes with a full year of support and updates.

Pros & Cons

Pros

  • Incredibly easy to install and set up
  • 14-day money-back guarantee
  • A lightweight plug-in that focuses on straightforward optimizations

Cons

  • You’ll need another plug-in for keyword research, backlink profiles, and other basic SEO features

What Customers Are Saying

Running a WordPress site is extraordinarily complicated, so users appreciate the simplicity and reliability that they can get from WP Rocket. Unlike other plug-ins, WP Rocket requires very little time or technical knowledge to implement effectively, and most customers report an overnight improvement in performance.

Summary

WP Rocket Logo
WP Rocket
  • Starting Price
    • Single - $49
    • Plus - $99
    • Infinite - $249
  • Free Trial/Demo
    Does not offer a Free Trial but they offer a 14 day refund policy
  • Support Options
    24/7 Support
  • SEO Check
    Yes
Ratings
  • User Review Score: 4.3
WPtouch Pro Logo
WPtouch Pro
3.5
  • Optimize your mobile site for SEO
  • Receives bug fixes and compatibility updates
  • Available starting at $45 per year
Best for Mobile Optimization
Visit WPtouch Pro
A seamless user experience helps you keep visitors interested, but it also has a positive impact on your SEO performance. The WPtouch Pro plug-in quickly creates a new version of your mobile site that Google and other search engines will view as mobile-friendly. Meanwhile, it won’t make any changes to your desktop theme, making it easy to optimize your mobile site without impacting the desktop design. Overall, WPtouch Pro is the best way to make your WordPress site more responsive on mobile devices.

A glance at the WPtouch Pro changelog shows that the plug-in has received dozens of updates during the last several years. However, most of these updates were relatively minor, addressing things like bugs and compatibility issues. While a handful of new features have been introduced over time, this is still largely the same platform it was in 2015.

Basic site activation for WPtouch Pro costs $45 per year, but you can also add a variety of themes and add-ons for an extra charge. Alternatively, WPtouch offers several bundles on its website for access to multiple tools at a significant discount. Depending on your needs, bundles are available for $79, $189, $259, or $359 per year. Keep in mind that refunds are only available for compatibility issues and other narrow cases — there’s no free trial or refund guarantee for customers that change their mind.

Pros & Cons

Pros

  • Optimize your mobile site for SEO
  • Receives bug fixes and compatibility updates
  • Available starting at $45 per year

Cons

  • No free trial or refund guarantee outside of compatibility issues or other specific cases

What Customers Are Saying

While WPtouch still has positive reviews overall, some recent users have raised concerns about the plug-in’s support availability. However, most customers are satisfied with the optimizations that make their site faster and more responsive for mobile visitors.

Summary

WPtouch Pro Logo
WPtouch Pro
  • Starting Price
    • Go Pro - $79/year
    • Business / Mobilestore - $189/year
    • Developer - $259/year
    • Enterprise - $359/year
  • Free Trial/Demo
    Free Trial
  • Support Options
    24/7 Access to Support and Knowledge-Base
  • SEO Check
    Yes
Ratings
  • User Review Score: 3.5
Yoast SEO Logo
Yoast SEO
4.8
  • All-in-one SEO solution
  • Basic free tier available
  • 24/7 support
Best Comprehensive Solution
Visit Yoast SEO
If you’re looking to improve your WordPress SEO, you may be interested in an all-in-one solution. While other plug-ins are targeted narrowly to a specific set of features, Yoast SEO is our top choice as a comprehensive SEO solution for WordPress creators. It covers everything you need to improve your site’s rankings including backlink audits, automatic readability checks, tailored snippets, internal linking suggestions, and a seamless redirect manager.

The main advantage of Yoast is that you won’t have to install a long list of plug-ins — set up Yoast SEO Free or Premium and then reap the benefits. Fortunately, Yoast also integrates with some of the most popular WordPress plug-ins including Semrush, Zapier, Elementor, Ryte, and Algolia. With Yoast’s deep collection of features, you’ll be able to make your site significantly more visible over time.

Yoast SEO’s free tier comes with several limitations. For example, Yoast won’t recognize plurals or other word variants unless you have a premium license. The free plan is also missing internal linking suggestions, content insights, and a redirect manager. You can add the paid features to your site for a one-time charge of $89, which also comes with a full year of 24/7 support from the Yoast SEO team.

Pros & Cons

Pros

  • All-in-one SEO solution
  • Basic free tier available
  • 24/7 support

Cons

  • Premium tier costs $89

What Customers Are Saying

Yoast SEO has received extraordinarily positive reviews from both consumers and professionals. They appreciate the platform’s ease of use as well as the free option, which comes with more than enough tools for users with basic SEO needs.

Summary

Yoast SEO Logo
Yoast SEO
  • Starting Price
    • $89 (ex VAT)/site
  • Free Trial/Demo
    Free Trial
  • Support Options
    1-Year Free Access to 24/7 Support
  • SEO Check
    Yes
Ratings
  • User Review Score: 4.8

How We Chose the Best WordPress SEO Plug-ins

WordPress offers some basic SEO features on its own, but you can access a much deeper set of functions through the addition of third-party plug-ins. These applications cover everything from caching and image optimization to keyword research and support for multiple languages.

While some features are unique to specific SEO plug-ins, others are shared by most of the platforms we’ve looked at. These are the four criteria we prioritized when evaluating WordPress SEO plug-ins and identifying some of the best options currently available.

Features

Some WordPress plug-ins are narrowly focused on a small range of features while others are designed to be comprehensive SEO solutions on their own. While all-in-one plug-ins are typically more efficient for sites with deep SEO needs, they may also have a greater impact on site performance.

This list includes some full-service SEO plug-ins along with others that provide more limited functionality. ShortPixel, for example, doesn’t offer anything other than image compression and optimization, but it’s the best tool we’ve found for those specific tasks.

Pricing

The WordPress SEO plug-in landscape is intensely competitive so that you can often find powerful plug-ins for a low cost or even at no charge. While it’s sometimes worth paying extra for a more robust option, we’ve tried to find the most cost-effective applications.

For example, Yoast SEO offers premium tools for a one-time payment of $89. That’s much more than what you’ll pay for some of the other plug-ins we’ve covered, but it might be worth the money if you’re looking for a robust all-in-one plug-in for WordPress SEO.

Integrations

Adding new plug-ins to your WordPress site can be complicated — especially if there are compatibility issues with other plug-ins and services you’re using. The best WordPress SEO plug-ins integrate seamlessly with other popular platforms, making it easier to implement them on an existing site.

We’ve highlighted some of the most important integrations available with these WordPress SEO platforms. We also looked through both professional and consumer reviews to get an idea of how straightforward the implementation process is for the average user.

Customer Service

Customer support availability varies widely between WordPress SEO plug-ins. That’s especially true when you consider the difference between free and paid plug-ins, which may offer more robust customer service options.

While most paid plug-ins come with free support for at least one year, response times and overall helpfulness can also be highly variable. We looked at each plug-in’s support options, and we read through some user reviews to get an idea of their customer service experiences.