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Launching a PPC campaign is a great way to get quick traffic to your new product, build brand awareness, and capture new leads. Launching and managing a PPC campaign on your own takes time and is incredibly difficult to get right. Working with one of the best PPC agencies will give you better results, save you time, and teach you a thing or two along the way.
The Best PPC Agency: Our Top Pick
We chose WebiMax as the best PPC firm because of its impressive track record, strong client testimonials, and deep understanding of the paid search space.
Our Top Picks
Best PPC Agency
B2C and Ecommerce
Best for Web Design + PPC
Tech-Driven PPC Agency
Best for Software Companies
Midmarket and Enterprise Ecommerce
Highly Collaborative Approach
Best for SEO + PPC
AI-Powered Proprietary Software
Small Agency Based in the UK
Digital.com dives deep into every topic it covers to offer trusted and reliable recommendations for the best business tools. See how we review PPC agencies.
The Top PPC Agencies of 2023
#1 Top Pick for 2023
With more than a decade of experience, WebiMax has helped thousands of businesses market themselves via social, SEO, PPC advertising, and website design.
PPC marketing, social media marketing, lead generation, web design, online PR, SEO
In the last 11 years, WebiMax has been a partner to thousands of clients successfully navigating the digital marketing space.
WebiMax’s PPC experts are trained to be well-versed from Google Ads to Programmatic Display to Facebook Ads. They follow a finely tuned process that utilizes tightly themed campaigns, landing pages optimized for conversions, and smart reporting to discover the ads with the best return on investment effectively. WebiMax offers PPC services such as identifying keywords & negative keywords, reporting that reveals the best campaigns, smart A/B testing, and conversion rate optimization
Analyzing existing PPC accounts helps reveal areas of opportunity such as the best search channels and formats for your specific business for better efficiency, showing the best keyword terms for businesses, and quickly identifying problems that may be holding back your PPC campaign. WebiMax provides a no-obligation price quote to manage your search engine marketing and introduce you to the point of contact for the duration of your campaign, on a per-month basis. If you decide not to work with them at any point, discontinuing their service is a simple process.
What Customers Are Saying About WebiMaxWebiMax reviews on different online platforms highlight the quality of digital services they offer. One of their clients mentioned, “WebiMax has helped me with a few different projects. SEO, PPC, and assistance with bringing me more qualified leads. My lead volume has increased tremendously, and I am now getting business from outside my typical targeted radius.”
- Enterprise-level Google Ads + landing pages
- Represents $250+ million in media spend
- Worked with Forbes, Hanes, & Asurion
PPC, social media marketing, conversion optimization, training & education
AdVenture Media Group is one of the most well-respected performance digital agencies in New York. Their educational content has trained over a million digital advertisers worldwide, and AdVenture Media was handpicked by Google to deliver keynote addresses in Dublin, New York and London.
AdVenture Media Group provides comprehensive digital ad agency services and have earned the confidence of companies representing over $250 million in media spending.
The company employs a systematic onboarding process starting with a free 30-minute online strategy call that allows them to analyze potential clients’ needs and immediately begin strategizing. Their team consists of advertising strategists, data analysts, industrial psychologists, and creatives who are encouraged to treat their clients’ advertising budgets as if they were their own. To that end, they collaborate regularly to ensure client feedback is incorporated into their process and provide complete transparency.
The firm employs fewer than 25 employees, and most of their clients represent midmarket, $10M-to-$1B companies largely representing consumer products and services and e-commerce clients, though they also represent small businesses and some enterprise clients.
What Customers Are Saying About AdVenture Media GroupTheir clients are satisfied with AdVenture Media Group’s performance. One noted, “Their superb level of understanding is impressive; it’s off the charts. Their delivery is also quite incredible. In overall terms, they always go beyond what’s expected and promised. It’s the only reason we’re not going elsewhere — we praise this partnership daily.”
- PPC and Google Ads management
- Technical web design + creative services
- Reinvent your brand & website
PPC campaigns, SEO, website design, landing pages, creative and branding services
Established in 2010, Bird Marketing is a multi-award-winning Digital Agency based in the United Kingdom.
Bird Marketing provides a distinct offering of technical web, digital marketing, and creativity services. Their PPC services help sites to rank higher in Google searches with quality marketing campaigns that will reduce cost per click while maintaining a high rank. It helps increase your traffic as soon as the campaign is live for increased customers and sales.
Through a strategic PPC and proper Google Ads management services, Bird Marketing handles all the technical aspects of producing well-optimized content and ROI-focused digital advertising, including selecting the appropriate demographic data, improving website design, focusing on keywords, and monitoring customer behavior to produce content that ranks highly.
What Customers Are Saying About Bird MarketingThe Bird Marketing team has been receiving happy client feedback that speaks of the kind of service they offer. One of their satisfied clients commended, “I have used BIRD marketing for our website, SEO, and now our PPC campaign. They have been extremely responsive and proactive with both campaigns. The website team, support, and Lewis are invested in ensuring that our website, SEO, and PPC are performing well.
- Full performance marketing agency
- Manages over $3 billion in media spend
- Leverages proprietary tech (called Mobius)
PPC, Amazon, streaming, social, shoppable media, SEO, creative, mobile apps
Tinuiti focuses heavily on what it calls “The Triopoly”, specializing in Google, Amazon, and Facebook media campaigns. As the most valuable–yet constantly changing–channels out there, Tinuiti takes care of it for you.
Using its specialized planning system, called GAMMA, the agency provides a wide range of services designed to help businesses capitalize on their biggest opportunities. With services including Amazon, CRO, paid social & search, shoppable media, streaming, influencer management, and more, you’re able to get a holistic look at your business as a whole.
That paired with Tinuiti’s proprietary software stack, Mobius, gives you deeper insights you’ll be hard pressed to find anywhere else.
Tinuiti’s skills with keyword targeting and advanced iterative testing continue to be strengthened by its cutting-edge tech. Today, the agency has more than 1,000 employees and managed more than $3 billion in media across its clients. Those numbers are hard to ignore.
What Customers Are Saying About Tinuiti“They always get me the ROI that I want, and they keep my spend on budget. They’re just good at what they do, and they communicate well. I can contact them easily by phone, text, or instant messaging. They use all of the standard automated systems, but they also add in that human element. They actually have a human touch on campaigns. If I call, my guy answers the phone. If I email him, he emails me back. I can get in touch with him easily, and I love that. That’s hard to find. I’ve visited their office a couple times, and it’s a good environment. They’re friendly people, and they’re hungry. They stay up to date with the latest trends.”
- Heavy focus on SaaS and software
- Generated $1+ billion in revenue for clients
- Small, curated team of specialists
PPC, video marketing, SEO, creative design, lifecycle marketing, & customer generation
$150 to $199 per hour
California-based Directive Consulting is a search marketing company that specializes in boosting visibility and revenue for software companies.
Directive Consulting’s process is built on a strategic execution model that starts with their clients’ business objectives, driven by data and prioritized by time-to-ROI. The company also offers Institute, step-by-step digital marketing training available in modules for business owners, students, agency marketers, and in-house marketers, and access to Pulse, a customizable data set that provides users with benchmark search marketing data of 25,000 companies that scores and ranks every software company in every industry.
Directive Consulting has an all in-house team of thirty people, each of whom has their own unique specialty. Each client is assigned a dedicated team consisting of an account manager, PPC and SEO specialists, data analyst and designer that have specific expertise in the software vertical.
What Customers Are Saying About Directive Consulting“Directive kick-started our partnership by understanding our key north-star metrics (what we were hoping to accomplish) and this has so far been the agenda for every meeting. From there, we set up a bi-weekly cadence to discuss web traffic, how we’re trending towards our goals, as well as how we can improve our processes, content, and website to see an increase in performance. One of their suggestions gave us a 350% increase in conversions on one page during one month!”
- Landing page design + lifecycle marketing
- Manages $450+ million in ad spend per year
- Web analytics consulting
PPC management, SEO, social media marketing, landing page optimization, Amazon
$150 to $199 per hour
Disruptive Advertising takes an intensely collaborative, client-focused approach to boosting digital marketing efforts.
Disruptive Advertising works to understand their clients’ businesses, goals, and the impact each one’s success has on their customers and communities, then create an overarching marketing strategy. They then implement that strategy through a three-pronged approach that includes reallocating wasted marketing expenses, conducting analytics to determine the performance of each marketing channel, and scaling marketing results to achieve business goals.
The company’s industry focus is strongly targeted towards eCommerce but also includes a wide range of other industries and services, with most at the midmarket or enterprise level. They have grown in less than ten years from a single employee to employing more than 150 in-house specialists.
What Customers Are Saying About Disruptive Advertising“I can’t say enough about their professionalism and the way that they’ve come to the table prepared. They’ve presented knowledgeable and helpful information at every meeting. We have a bi-weekly phone call. We use the Google Suite to manage the project, including Meets, Sheets, and Slides. They’ve really felt like an extension of our team rather than a third party.”
- Certified GMP & Google Cloud partner
- Audience-based programmatic strategy
- Clients include Cloudflare, AMEX, & Capital One
PPC advertising campaigns, digital strategy, conversion optimization
Brainlabs is a digital-first media agency that has earned a reputation for its audience-centric planning and robust data strategy.
Brainlab’s strategic approach breaks through their clients’ complexity by assigning what they call a “team of teams” made up of experts whose knowledge closely aligns with the clients’ needs and goals.
The company takes a structured, proactive approach that follows a highly prescribed path of researching, testing, learning, and scaling, all with an eye to providing quick performance and provide guidance, and data-driven insights that will endure.
Brainlabs provides comprehensive digital advertising services ranging from planning to execution of top innovative strategies to thrive in a digital space for mid-market to enterprise-level clients representing a broad range of industries including e-commerce, education, finance, health care, and travel.
What Customers Are Saying About Brainlabs“They’re very enthusiastic and confident about the technology they build. Their performance is fantastic, and they’ve guided us throughout the entire journey. We’re now in a good place, and our PPC is efficient for us. We’re now looking at spending more on PPC, so it’s all going well.”
- Amazon marketing services
- Online reputation management
- Reporting and analytics services
PPC advertising campaigns, SEO and SEM, local search, email marketing, CRO
Ignite Visibility has built its reputation on its SEO services, but its digital marketing offerings go well beyond and have led to the establishment of long-term relationships with clients of all sizes and from a wide range of industries.
Ignite Visibility focuses its attention on its clients goals, then supports its innovative strategies through a single cross channel marketing strategy. The company has developed a proprietary forecasting tool, provides clients with budgets tied to their goals and dashboards through which they can monitor success, and ensures a collaborative approach through constant real-time communication via Slack and their project management system.
The full-service firm employs over 70 employees, and also publishes a well-read blog and podcast and hosts digital marketing webinars.
What Customers Are Saying About Ignite Visibility“We have grown the business on every metric measured since Ignite Visibility took over just over one year ago. Excellent communication and clear expectations regarding each party’s scope of work, timelines et al. Each team (SEO, email, social) has made it a point to understand our company and target markets and offer up recommendations that are best suited to the markets we serve. They are as concerned about results as we are. They are truly excellent partners…knowledgeable and adept at their area of expertise.”
- Proprietary monitoring software
- Dynamic reporting and analytics
- Call tracking for PPC campaigns
Paid search & PPC, SEO, Amazon marketing, social media, creative design
$50 to $99 per hour
JumpFly’s founders were among the very first to establish a PPC management agency. They have been in existence for nearly twenty years.
JumpFly has adapted as the digital landscape has changed and formed invaluable relationships with the most consequential platforms and vendors, ensuring that they are always aware of new trends and technologies.
JumpFly has also created a proprietary online ad management software program that uses artificial intelligence to maximize its clients’ online marketing results. The program identifies potential advertising concerns, trends, and opportunities on the most popular platforms, and includes an application to provide digital insights and performance-based analysis.
JumpFly’s 40+ employees top priority is client satisfaction. Their expertise in Pay Per Click is reflected in the success that they achieve for clients across a broad range of vertical industries, including consumer products and services, retail and many more.
What Customers Are Saying About JumpFly“We had a pretty ambitious goal, but they’ve met it. Our goal was to have PPC ads cost 15% of the revenue we bring in. They’re top-notch experts and the results we’ve seen are great. In particular, their work with Google Shopping is outstanding. JumpFly does things we couldn’t possibly do on our own. Before, I had about 3 variations of an ad, and I changed them up a few times a year. By rotating in so many different versions, they’ve nailed down what works and are able to target specific audiences. Now, I have more time to focus on running the company instead of managing our online ads.”
- Small team of specialists
- Full-service digital marketing agency
- A top 3% agency in the UK
PPC, conversion optimization, social media advertising, Google Ads, SEO
$50 to $99 per hour
Loud Mouth Media is a digital marketing service with expertise in search, display, shopping, and video.
Loud Mouth Media’s model is built on fully understanding their clients’ needs through in-depth research, followed by meticulous strategy and account management and detailed, data-driven reporting and analysis of results. The company consciously differentiates itself through its dedication to transparency, measurability and accountability in all interactions with clients.
The company is based in the United Kingdom, where it has grown from a one-person operation to employing 22 in-house specialists over the course of a decade. They have a broad base of clients across all industries.
What Customers Are Saying About Loud Mouth Media“Not only do they have a clear understanding of digital marketing, but they’re also willing to explain concepts to us in an accessible way. During our meetings, they never try to hide behind big terms to confuse us. Rather, they’re willing to pull up the facts and walk us through each number. By the end of the meeting, everyone understands exactly what’s going on.”
Compare PPC Agencies
What You Need to Know
What is PPC?
Pay Per Click is a form of paid search marketing on the internet in which advertisers pay for engagements on a page. In most cases, paid search marketing is based on the number of times that an ad on a search engine or partner site is clicked, but there are different models of this type of advertising, with some charging per thousand times an ad is displayed or when a phone contact or email is generated. At its most basic, Pay Per Click represents payment for actions, and specifically for visits to an advertiser’s website or landing page.
What are PPC firms?
Pay Per Click involves far more than simple ad placement. PPC agencies earn their reputation through a combination of research into a client’s business and their customer’s activities, and that is just the start of the process. Turning those clicks into action — a process known as conversion — is where clients begin to earn profits and the return on the investment for a Pay Per Click marketing campaign begins to be realized.
What are the benefits of hiring a PPC firm?
PPC has been proven effective. People who are searching for what you are selling have a high likelihood of clicking through to your website if your PPC campaign is well-researched and managed.
How We Review PPC Agencies
When it comes to PPC campaigns, everyone is looking for something different. With that in mind, I balanced my evaluation by taking a variety of factors into account.
Specifically, I focused on:
- Multiple service lines: Service lines may include pay-per-click, link building, website design, public relations, and others.
- Firm size: Depending on their needs and circumstances, a small business may prefer to work with a small team that offers highly personalized services or a large firm that has lower prices and a more systematized approach.
- Industry focus: Firms may specialize in particular industries to ensure they have knowledge of and experience geared toward the client’s particular market.
- Pricing: Price isn’t everything, but it makes a big difference for small businesses.The most important thing was to confirm that each platform offers sufficient functionality and value to be worth the cost.
Learn more about our review methodology.