StreamSend is one of the veteran email marketing companies that boast of having been in the industry for more than 15 years. Their email marketing solution was initially designed for customers of EZ Publishing, a web hosting and design company founded in 1998.
Thanks to the EZ Publishing infrastructure, StreamSend was one of the first email marketing service providers to provide customers with dedicated IP addresses as part of the standard offering.
Over the years, the company has continued to create innovative solutions for Internet marketers looking for a reliable autoresponder.
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StreamSend offers a variety of email marketing plans. Pricing varies based on the number of emails you wish to send every month. However, there’s also a 30-day free trial that lets you send up to 200 emails for that entire month.
All standard plans are designed for businesses that expect to send emails to a subscriber list with 50,000 contacts or less. For high volume senders, StreamSend offers the Large Volume, Agency and Franchise solutions, which you must call in order to get a quote.
When it comes to email marketing features, some of the basic offerings to expect from StreamSend include:
» Free Private IP Address
Most email-marketing providers offer this feature in their highest tier premium plans. However, dedicated IP addresses are free in every StreamSend plan, which gives you control over sender reputation.
» Smart Message Delivery
With this nifty feature, it’s possible to re-purpose every email you create and turn into a web page embed, landing page or Facebook tab.
» Social Sharing
StreamSend offers a Shared dashboard that lets you turn social posts into emails and vice versa. It is a great feature for those who want to expand their reach.
» Templates and Forms
When creating sign-up forms or “lead generation forms” as StreamSend calls them, you can do this either using a WYSIWYG (what you see is what you get) form builder or in HTML code.
StreamSend offers plenty of form template designs to pick from along with robust customization features. In addition, you can create multiple forms to help you signup new subscribers from different locations.
Once your signup forms are ready, StreamSend will supply you with a small HTML code snippet to embed on your web pages for the forms to appear.
The list management features that StreamSend offers are fairly easy to use. When moving from a previous email marketing platform, contacts can be imported via CSV or text files. Alternatively, you can cut and paste contacts into your subscriber list.
StreamSend’s autoresponder delivers an opt-in welcome message to new subscribers so they can confirm their consent to be part of your list. With the list segmentation feature, you can also categorize contacts and send them targeted email messages.
Creating email messages with StreamSend could not be any easier. There are over 100 responsive email templates to choose from and you can customize them to your liking.
StreamSend allows users to add photos, videos, as well as text in email messages. You can select photos from hundreds of stock images but there’s no capability to edit them.
Alternatively, you can take advantage of the unlimited image-hosting feature to create your own library of custom photos. What’s more, it is possible to embed third party functionality in email messages such as RSS feeds and surveys.
The best part is that StreamSend’s campaign builder offers an easy to use drag and drop editor. Users who are more skilled can choose to create and customize emails in HTML code.
Once you’ve created messages, you can preview them to examine how they will appear in more than 30 email clients before sending. The fact that StreamSend scans messages through 9 spam filters to ensure that your emails will end up in the inbox of each recipient is an added bonus.
The auto-responder can send automated emails when certain actions are triggered and you are able to schedule messages for later sending. As an extra plus, the A/B split testing feature lets you examine different aspects of your email campaign.
This in turn will help you discover how to create effective messages that trigger a response from subscribers.
Help and Support
When it comes to customer support, StreamSend does have a few drawbacks compared to other email-marketing providers. For instance, the company does not have a forum nor does it offer live chat support.
On the plus side, you can contact the customer service team via phone or email. Additionally, StreamSend offers a call back service.
You can also learn more about their email-marketing platform by watching video tutorials uploaded in the Resources section of their website or read help articles and troubleshooting guides posted on the knowledge-base.
Reporting and Analytics
Like most email marketing service providers, StreamSend tracks email campaigns and generates reports to help you measure your results. Their platform also uses the latest email tracking technology. Therefore, the reporting tools allow you to view when your messages are delivered, opened, or forwarded.
You can monitor bounce rates as well as click-throughs for both emails and social media posts. However, you cannot view reports as charts and there is no way to export them via a spreadsheet.
In addition, StreamSend does not provide a way to track the best performing links. However, you can integrate your StreamSend account with Google Analytics, which provides advanced tracking tools and better functionality.
Pros and cons
» Free dedicated IP address and unlimited hosting of stock photos.
» Easy email template creation and customization.
» Generous 30-day free trial with no billing information required.
» Decent email marketing features such as A/B split testing and list segmentation.
» Bonus features such as Google Analytics integration and social tracking.
» Reporting tools offer no way to track top performing links.
» No live chat support.
StreamSend offers most of the must-have features that a decent email-marketing platform should provide. You can use this autoresponder to signup new subscribers, import old contacts, set up targeted email campaigns, perform A/B split testing and generate analytics reports.
If you’re not bothered with not having the ability to track top performing clicked links or access to live chat support, StreamSend is worth checking out. What’s more, their 30-day free trial gives you a risk free way to test the platform and discover anything else that may have been left out in this StreamSend review.
Try StreamSend. 30-day free trial means it’s risk free – trust us