/ The Best eCommerce Website Development Companies o...
The Best eCommerce Website Development Companies of 2022
Our eCommerce website development company reviews are the result of over 40 hours of research on 220+ eCommerce development companies from across the web. These reviews and our eCommerce development guide help small businesses and startups find the best eCommerce development company for their business.
Written by Digital.com Staff
Updated February 28, 2022
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Absolute Web provides a full range of digital marketing and content production services, including eCommerce solutions, custom web development, content production, integrations, branding and UX/UI design. The company was founded more than 20 years ago and has grown to include nearly 100 staff members that work with the philosophy of becoming an extension of their clients’ teams and the goal of boosting growth with the same level of passion as if the business were their own. The company’s services include:
ECommerce Development, with solutions including Solution Architecture, Platform Migration and Upgrade
API/Integrations
Performance Optimization
Platform Customization
Business Intelligence
Growth Roadmapping
Customer Segmentation
A/B Testing
Brand-Tailored Marketing, with solutions including Google Ads, Email Marketing and Automation, Instagram and Facebook Marketing
Content Production
Social Media Management
Search Engine Optimization
Influencer and Affiliate Marketing
Reputation Management.
What Customers Are Saying
"The responsiveness of our site was previously 18 seconds and now it's down to two and a half. That's a huge improvement for us. Our conversion rates have also gone up. Previously, our site was not mobile optimized and now it is. As a result, our mobile conversion rates have doubled. Everything is doing great so far and everyone loves us now.
We have so many sites going on that there was a lot that had to get done on my end and they made sure we were up to date and knew when deliverables were due on our side. Anytime we ran into an issue and needed assistance, Absolute Web Services would reach out to us to make sure we could get them what they needed."
Anderson Collaborative is a data-driven digital agency based in Miami with an award-winning full-service offering. Their unique approach to building ROI-focused marketing strategies and website designs has earned them stellar reviews from clients throughout the United States. The company’s offerings include:
Online Marketing and Advertising, including Paid Search, Paid Social, Email Marketing, Cross-Channel Remarketing, Influencer Marketing, and Search Engine Optimization
Web Development and Management, including Custom Website Designs, UI/UX Design, Custom Feature Development, Website Hosting, Website Management and eCommerce
Media Planning and Buying, including Digital Out-of-Home, Audio Streaming, Advanced TV, Mobile Advertising, Desktop Ad Placements and Native Cross-Device Advertising
Data Management and Analytics, including Website/App Analytics, Heatmaps, User Recording capabilities, Call Reporting, Customer Relationship Management, and Custom Dashboard Builds
What Customers Are Saying
"Working with Anderson Collaborative was hands down the best experience in digital marketing I've ever had. Trevor was very direct and efficient in both time and budget. In fact, Trevor's strategy had a very conservative ad budget and it yielded stellar results which have continued to grow even a month after the campaign while remaining in the Top 5 of the YouTube search. Just pure excellence from these guys. I highly recommend them and will continue to work with them on future projects."
Bird Marketing is a United Kingdom-based digital agency established last 2014 with a distinct offering in technical web, digital marketing, and creative. They offer various services to leverage their clients’ businesses in digital landscapes such as e-commere development, user experience, user interface. content marketing, SEM & SEO, branding, PPC management, social media management, social campaigns, web design, custom software development including web and mobile development.
Bird Marketing's services covers all the technicalities in producing content, designing websites, developing web and mobile applications for marketing and advertising. These services come with identifying the right demographics information, improving website design, targeting keywords, and tracking customers’ behavior to deliver quality digital marketing services to their clients.
What Customers Are Saying
With a commitment to ensure the return on investment of their clients, the Bird Marketing team has been receiving happy client feedbacks that speaks of the quality service they offer. They described themselves as a band of rebels dedicated to bringing their client’s business visions into life. One of their satisfied clients who affirmed their agency statement commended, “From the moment that we signed the contract, it felt as if bird marketing had joined the team and was exclusive to us. They were bringing new ideas to the table and developing unique strategies that would help us achieve our goals and deliver an ROI.”
Brainvire is a multi-talented development agency that provides a broad range of technical services. In addition to robust eCommerce capabilities, the company also has earned recognition for its expertise in Industry 4.0 technologies including Artificial Intelligence, Internet of Things, Machine Learning, Cloud Computing and Blockchain.
The firm's eCommerce development services are focused on helping clients boost revenues, employing state-of-the-art technology and digital marketing insights to the creation of both apps and websites. Their eCommerce service includes:
eCommerce Website Design
Content Migration
Data Migration
Personalized Configurations
Managed Analytics
Optimization
Digital Marketing
Omnichannel Approach
The firm's 700 employees are located in the United States in California, Texas and New York as well as in Canada, the UAE, Singapore, Australia, New Zealand, and India.
What Customers Are Saying
"They were very dedicated and worked crazy hours because of the time difference. Especially after we launched, they made a tremendous effort to make sure everything was operational. They were pretty efficient and got the job done.They're very versatile and seem to be proficient in many areas. For our needs, they were on-the-ball. They definitely knew what they were doing, but communication has to be very clear, especially when working with an overseas team like them. There were some cultural and perception differences, so that was difficult at first, but we were able to get through it due to excellent project management. Be understanding. People need to make sure that their scope is clearly defined."
Commerce Pundit is a global web services agency with capabilities in the areas of eCommerce Solutions, Design and Development, Inbound Marketing, and Marketplace Management. The company boasts over 300 specialists who are available on a round-the-clock basis to ensure that answers are provided and issues addressed quickly. The company's goals are to provide their clients' customers with superior web experiences and to increase client visibility and they do so through a carefully prescribed design and development process. The company leverages state-of-the-art tools and a dedicated creative team to boost the results they deliver. Services include:
Web Design and Development
Digital Marketing offerings include SEO, Email Marketing, Pay Per Click, and Social Media Management.
Marketplace Management for Amazon, ebay, Walmart, Houzz, and Bonanza, including launching new accounts, listing new products, store design and management and vendor account management.
What Customers Are Saying
"Their project management style was exceptional. The entire scope of the project was very well put forward; there was an ease of operation on both sides as far as understanding what's next. Their team exhibited strong communication skills and promptness. They also met deadlines.
Commerce Pundit performed beyond our expectations and imagination. They brought us to an entirely different level. Their work ethic is also impressive. Their team can communicate technical ideas in a way that's easy to understand. They've done an excellent job keeping the ball moving."
Based in Indian, Dev Technosys is an ISO 9001:2008 certified Web and Mobile App Development company. Its 120+ experts build and enhance modern technology solutions for companies ranging from small startups to mid-sized businesses across all industries.
The company has earned a reputation for excellence in both the design and the technical aspects of web development. They work to understand the functions and goals of each client, creating responsive, visually stunning sites. Their project management process provides ample opportunity for communication and their large staff means that they can quickly accommodate requests for support.
Dev Technosys' development services include:
Android Apps
iPhone Apps
Hybrid Mobile Apps
Progressive Web Apps
React Native Apps
Wearable Apps
Mobile App Prototyping
Maintenance and Support
Artificial Intelligence
Internet of Things
The company also provides permanent placement of development professionals.
What Customers Are Saying
"They were very responsive to the work. We used Slack and Skype a lot and it worked fine. I took quite an active role in what they did because some of their team couldn't speak English properly, so in a typical meeting, the key developer, for example, couldn't understand English too well but he was fantastic. A couple of them came along, and I made sure that I communicated what they needed to do clearly which is key. I think that was one of the key things that made the project successful. I specified the requirements very clearly and when you tell them what you really need them to do, they will excel. It is up to the client as well to specify those requirements clearly."
Digit Bazar is a digital marketing and web development company with a special focus on providing custom data-centric solutions. The company employs 55 specialists who are based in New Delhi, India and in additional offices in the United States and Australia. They have built their reputation on clear communication and taking the time to understand exactly what their clients' goals are at the outset. Their focus is on earning the trust of their client, and they accomplish this through careful analysis of what drives their clients' customers.
Every project is assigned its own dedicated project manager and team that are available at all times to facilitate solutions and ensure on-time delivery at every stage. The company's broad range of services includes:
Web Development Services
Brand Identity and Strategy
UI and UX Design Services
Digital Marketing
Mobile Solutions
Gamification
What Customers Are Saying
"I provide my guidance in terms of project management, ensuring that everything is going according to our specifications. At first, the project was everywhere until I got the managing director involved. We had a discussion and he put a new project manager in place. Now the project is performing very well. We communicate via Skype and email and use Trello as our project management tool.
If you're not happy with the work, they'll fix it. They'll make sure that you're satisfied with things, but you have to manage your expectations with outsourced work. How you communicate with them depends on your project manager but you need to make sure they understand and can explain things back to you."
Dotcomweavers' team has been designing and developing custom eCommerce websites for twelve years, and from the very first they chose to take a more personal approach, taking the time to learn as much as they can about their clients' businesses and their customers to ensure that they have insight as to the functionality that will make the websites that they develop a success. The company's team of 74 specialists are split between two locations, with most of the project management team located in New Jersey in the United States and developers and the rest of the technical team located in India.
The company follows a six-stage project management process that starts with Discovery and methodically goes through phases including Definition, Design, Development, Deployment, and finally support. All of their projects automatically receive 30 days of complimentary support and the company also offers ongoing managed support for those who want it.
Dotcomweavers services include:
Web Services
eCommerce Development
UX Design and Development
Custom Development
Mobile Apps
Managed Support
What Customers Are Saying
"DotcomWeavers stood out because of its personal communication, their ability to understand our needs, and a vibrant set of past projects. We choose them for three reasons: 1) Past industry experience — they have worked with companies in our health industry. We have specific needs from a compliance level that DotcomWeavers accommodates. 2) Personalization — They met with us in person and treated us like members of their family. Even if we had issues, which we did, we knew they were worried about our best interest and would work to resolve them, which they did. 3) Strategic planning — DotcomWeavers customized their strategy for us. Other developer firms mold the customer in a predetermined project plan depending on the type of business."
Forix is a Magento eCommerce solution company that helps eCommerce companies go from poor performance to a platform that boosts their bottom line and improves their customers' experience. The company has ten years of experience and over 100 team members, and that allows them to deliver quickly, usually within a week.
The company's forte is problem solving. They help eCommerce businesses that know they should be getting more out of their website and help them to achieve a far greater Return on Investment. Their tailored, strategic approach allows faster growth, and they provide 24/7 support to ensure that once a site is running, it continues to shine. They also provide consulting services that ensure that companies know how to take full advantage of their site once it has been implemented.
Forix's services include:
Development and Support, including security and patch updates, custom module development, 24/7 emergency support, bug fixes and site updates, integrations, compliance implementation, campaign support and testing plans
Analytics and Optimization, including performance audits, actionable growth strategy, conversion rate optimization, advanced eCommerce tracking, accurate reporting, SEO and search optimization
Research Usability and Design, including customer experience strategy, A/B testing, user testing, merchandising, content strategy, and mobile first strategy
What Customers Are Saying
"Compared to a lot of other companies that I've worked with, Forix Mobile has an extremely personable touch. They relate well to what we're doing. We have weekly meetings in person, which is nice. We have had specific deadlines that had to be kept, like the trade show we attended. Without a second word, our project manager worked over the weekend and ensured that our demo app would be finished. He was also on-call for support when we were at the show. I can't think of a lot of other companies that would go the extra mile in the same way."
Hudson Integrated is a small, full-service web agency that works with eCommerce, B2B, B2C, and brick and mortar businesses, taking a unique, consultative approach to their clients' digital needs. Based in Morristown, New Jersey, their project management process places a heavy emphasis on learning before they move forward, conducting interviews, surveys and competitive analysis to provide the understanding needed to understand each client's business goals and to facilitate growth.
Hudson Integrated's team of marketing strategists, writers, web developers, designers and creatives work collaboratively with their clients, becoming an extension of their own teams as they strategize and execute each project. They rely upon key performance indicators and workflows to ensure that they are meeting goals, monitoring and analyzing data to tweak and constantly improve upon their deliverables.
What Customers Are Saying
"The Hudson team built our B2B corporate site. The old site was outdated, so it needed to be totally re-imagined and re-built. The team was a pleasure to work with, they were communicative throughout the entire process so we always knew what was going on and what stage of the project was coming up. The final site not only looks incredible, but is also functionally responsive across devices and has an intuitive, easy to use back-end/CMS dashboard. From the look & style to function, this site checks off all our needs and is a fantastic representation of our company."
Iflexion is a one-stop software development company that specializes in offering holistic solutions that employ mobile, web, embedded and cloud technologies. The firm has a deep bench of more than 850 experts and an extensive proprietary IT infrastructure that allows them to be agile in solving their clients' operational and strategic challenges.
In addition to offering technology consulting services, the company's offerings include:
Enterprise software development including application design, development, legacy application upgrades and modernization, maintenance and support services.
The firm has expertise in high-level technologies and features, including Blockchain, Augmented and Virtual Reality, Artificial Intelligence, Image Analysis, Internet of Things, and Big Data.
Custom Web Application Development that supports business processes and crosses over from desktop to tablet to mobile.
The firm has expertise in large scale distributed systems, microservices architecture, cloud-native applications, and real time big data processing.
Mobile App Development including mobile first, web-to-mobile and enterprise mobility.
The firm has expertise in user experience design, cross platform coverage, scalability and interoperability, security and compliance, integrations, and geotracking.
What Customers Are Saying
"I'm impressed with their dedication to the project. We've cooperated with some software development companies before, and they typically just follow our instructions—nothing less, nothing more. It's not often that you meet developers who treat your project like their own. Luckily, this is exactly what we got with Iflexion."
Konstant Infosolutions is a technology company that provides advanced technologies that boost business efficiencies, operations and revenue. In addition to eCommerce, the company's capabilities include mobile app and web development, mCommerce, Internet of Things, Wearables, Augmented and Virtual Reality, cloud integration, cross-platform functionality, enterprise mobility and more. Their philosophy is built on a three-pronged emphasis on creativity, innovation and functionality that are combined to provide improved utility and value.
The company's 180+ specialists are based in India, and they provide services to international customers of all sizes and levels of project complexity. Konstant Infosolutions' services include:
eCommerce Development - fully customized B2B and B2C storefronts
Web Development for startups through enterprise level organizations, including Customer Relationship Management, Cloud Solutions, Third-Party Integrations, WorkFlow Management, and more
Mobile App Development, including App Prototyping and Strategy, Cloud Mobility Solutions, Integration with existing enterprise services and data, and more
The company also offers support and maintenance services.
What Customers Are Saying
"Their level of commitment and dedication to the success of the overall effort is their most impressive attribute. It is easy to get caught up in the nuances of the code or a specific feature. Our relationship is really built on a commitment for collective success in the long run and I think that is what is really important. That is what stands out dramatically over a lot of development partners that I have had in the past. Konstant Infosolutions is committed to the long term. They understand what we're going after and how we are going to go after it together.
Their development team and the level of code and quality of code is another item that is really superior to a lot of players. Other huge development firms don't produce code that's as high quality as Konstant Infosolutions."
Magneto was founded in 2009, and has rapidly gained a reputation for expertise in a broad portfolio of applications and web products. Based in India, the company has a team of more than 75 specialists working there, in Bahrain, and in the United States. Their customer focus is on helping entrepreneurs and small businesses with an approach that is data driven and dedicated to deliverables that create emotional connections.
The firm has extensive Magento expertise and is a one-stop shop for IT solutions, including:
eCommerce Solutions, including consulting, strategy, development, and UI/UX
Mobile Applications
Web Applications
What Customers Are Saying
"As we segue into a more B2B-focused channel, we're tailoring our apps to enterprise clients. We've received positive user feedback. Customers note that our app includes all of our required functionalities. Our long-term collaboration with Magneto IT Solutions has cultivated a high level of understanding and innovation. They have a winning combination of creativity and technical skill. Not only have we been impressed with the team's integrity in delivering quality products, but we also value their commitment to customer service. They really want the customer to succeed, and their growth hinges on that. It's an important attribute to consider for small business owners."
Pixafy is a full service eCommerce agency located in New York City. The company has a unique focus on Enterprise Resource Planning rather than simply customer-facing products, and that results in an efficient integration of eCommerce platforms and the companies' overall workflow for their clients, which are largely B2B and B2C firms.
Pixafy's reputation for expertise in eCommerce and system integration led to the firm having been purchased in late 2015 by Net at Work, a full service technology and business consultancy. Their team of platform engineers, UI developers, designers, marketers and system architects continue to work as a branch of that organization, improving engagement and increasing conversions with the additional boost of Net at Work's suite of software products and other resources.
Pixafy's services include:
Architecture follows a process of planning and diagnosis audits that analyze existing commerce ecosystems
Conversion optimization through the blending of front-end design, back-end engineering and customer data analysis; analytics
Analysis of both the types of shoppers each client works with and their behavior in order to improve conversions.
Integrations that provide cohesion across the back-office system, combining existing ERP, CRM CMS social channels and payment processing systems.
Development of new websites, reworking existing websites, boosting conversion rates
Design services including creative strategy, art direction, and brand development, all built on the foundation of UI Design, user experience, responsive design and wireframing
Support of dedicated teams for technical needs, custom development, and continuous improvement
What Customers Are Saying
"I think their senior management has integrity, is very experienced, and very knowledgeable about e-commerce and Magento. All of our questions and requests have been handled quickly and effectively because of their knowledge."
SmartSites provides comprehensive digital marketing services, from scalable Pay Per Click Marketing and blogging services to Technical SEO analysis. The Paramus, New Jersey-based company has 60+ specialists who deliver hands on, responsive project management and deliverables that match their clients' goals. Customers are small to mid-sized businesses, who get the benefit of increased traffic, highly informative analytics, improved conversion and more.
SmartSites services include:
ECommerce Website Development supported by intuitive functionality and beautiful design to create excellent user experience. Includes comprehensive ecommerce tracking to provide valuable insights into what drives customer action
Web Design that includes Calls to Action, enhanced site speed, visitor tracking, security, online optimization and available ongoing support
Scalable Pay Per Click marketing including data driven strategy, exclusive Beta access, expert analysis, landing pages, display ads, remarketing, smart learning, advanced bidding, market segmentation, and real-time reporting
Search Engine Optimization including SEO analysis, Technical SEO analysis, consulting, blogging services, digital public relations, copywriting, link building, mobile SEO and website migration
What Customers Are Saying
"They are always available for immediate support, and their advice is always spot-on. I have faith in their experience and expertise in web marketing, and they are not afraid to both take my input and at the same time give their own.
I really feel like I chose the right agency to entrust my business to. Marketing agencies are a human resource-driven industry, more than any other field. The quality of the people behind the name means a lot. If you're like me and are running a business in the 21st century, you cannot survive without a good e-commerce store; and every good store needs great marketing."
Business Services, Health Care & Medical, Automotive
Service Lines
Pay Per Click, Search Engine Optimization, Advertising
Features
Custom Ecommerce Websites
Certified Magento Developer
Shopify Expert Partner
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SynergyTop
Number of employees: 50 - 249
Notable clients: TriMark USA, We Fund US, Adarias Consulting, Utechservs, The World Groove Movement, Bridge2PT, Path Elements, Failed Race, Coast Flight Training, One Centricity
Industries served: E-commerce, Healthcare & Medical, Business Services
SynergyTop offers software and technology services for all the stages of the product lifecycle – design, development, quality testing, and maintenance. Their services enable their clients to adapt to the market scenario and changing technology paradigms. Their extensive range of .NET development services caters to web-based apps and websites. They offer fast-paced and affordable development in AngularJS, using the latest development strategies and industry’s best practices to create world-class Enterprise Solutions. Their designs are built with efficient project management processes and transparent work methodologies.
SynergyTop helps you with expert software and product engineering solutions spanning multiple software platforms, variants, and versions. They combine their product and application development expertise with the next-generation verticals, such as Cloud, Mobile, and Social Media to develop radical solutions and services.
What Customers Are Saying
SynergyTop is highly recommended by its clients to work with due to their expertise in every digital service they offer. One of them commended, “I found SynergyTop I.T on Elance about 6 months ago and have been using them for my I.T support since then. They have been a great help in supporting all my IT needs : Web development and design, SEO, Web Scrapping, Icon creation and hosting. Their customer service and communication is great and they’re always available to chat. I would be happy to recommend them.”
Web Design, Digital Strategy, E-commerce Development
Industry Focus
E-commerce Healthcare & Medical Business Services
Service Lines
50 - 249
Features
Number of employees: 50 - 249
Notable clients: TriMark USA, We Fund US, Adarias Consulting, Utechservs, The World Groove Movement, Bridge2PT, Path Elements, Failed Race, Coast Flight Training, One Centricity
Industries served: E-commerce, Healthcare & Medical, Business Services
WiT Group is a results-oriented marketing agency whose services result in a 35.8% average increase in web traffic and a 27.2% average increase in conversion rates. They operate on a ‘pay for performance’ model, meaning the agency will work on a predetermined commission for the revenue your business generates from their services.
WiT’s integrated digital services include content development and management, SEM and SEO, UX design, and market research. They also offer logo design, branding, copywriting, videography, PR, social media marketing, and more.
WiT Group’s website has a local SEO health scan tool that businesses can use to measure the current success of their online business efforts.
What Customers Are Saying
WiT has been genuinely recommended by its clients due to its expertise in providing digital services and intentionality in helping its clients succeed. One of them mentioned, “WiT truly does equal ‘Whatever IT Takes’ – Communication A+, Project Management A+, end results are fantastic. Give WiT Group a call if you’re looking to drive more traffic to your site, refresh your branding, and for all your digital marketing projects.”
Y Media Labs is an innovative digital product and design agency with a global reputation for creating interactive mobile products. The company's stated mission lies in creating value for their clients by creating value for their clients' customer's experience, and they have created apps for some of some of the world's most recognizable brands.
Founded in 2009, they have grown to over 300 team members, many of whom work in Silicon Valley or in their U.S. branches in Indianapolis and Atlanta, in Sao Paulo, Brazil and in Bangalore, India. Their clients are largely enterprise level and mid-sized companies across all industries.
The company's expertise lies in:
Customer experience, designing the customer's journey and optimizing every touchpoint
Digital products, including product strategy, design and development of websites, apps, interfaces, and AI
Creative engineering of cost effective solutions on multiple platforms at scale
Data Science - using data to create actionable insights and deeper connections for clients
What Customers Are Saying
"They had a massive impact on the product's success. In a short span of two and a half years, we grew revenues by more than 30 times for SaaS subscriptions and close to 100 times for SaaS and storage combined. Our brand has been recognized as a leader in the competitive and fast-paced enterprise file sync and share market (EFSS). In addition, their design thinking enabled us to file a design patent on a unique folder hierarchy and navigation design.
They worked as a true partner, instead of an external agency, which makes it easy for cross-functional teams to work together. It was a pleasure to work with a partner who totally understood us and what we needed."
How We Chose the Best eCommerce Website Development Companiess
Retail start-ups and established businesses alike know how important it is to have a robust online presence. But the success of your eCommerce business relies on more than just the visuals. You want your customers to have an enjoyable user experience that encourages repeat visits and purchases, and you want the transactions to be secure. You want to have a way to drive traffic to your site and to provide you with the data you need to facilitate growth. In order for your website to accomplish all of those things, you need to work with an eCommerce Website Development company that meets and exceeds those expectations. Reputation, knowledge, customer service, and cost are all important factors, but to winnow down our list we evaluated companies on the size of the firm, the industries they serve and the service lines they excel in.
Size of Firm
There are pluses and minuses to both small and large firms. While a small staff often provides you the opportunity to know and work with the same team to give you a strong sense of collaboration and partnership, there is also the possibility that they may get stretched thin if they take on too many clients, lose a staff member, or if your needs exceed their capacity. Firms that employ hundreds of specialists are far more likely to have the capacity to give your projects their full attention, but they may be lacking in a personal touch. When choosing between firms, it’s a good idea to ask about the firm’s size and staff retention, as well as asking them to describe their approach to project management. This will give you a better sense of their accessibility and the level of attention you can expect to receive.
Industry Focus
From a strictly technical, nuts and bolts perspective, it may not matter whether the firm you choose is familiar with what you’re selling. But when it comes to the aesthetic design of your site and understanding what drives your clientele, that kind of knowledge is invaluable. If you’re in a hurry to get your eCommerce Website Development company delivering what you need, then time spent explaining what you do and who you do it for is time that’s wasted. Look for a company that has a feel for your business.
Multiple Service Lines
You may be approaching eCommerce Website Development as a one-and-done expense, but in most cases one marketing project leads to another, especially when you’re experiencing the kind of growth that a successful campaign can provide. By selecting a company that can accommodate your growing needs you assure yourself the ability to cross into new projects with consistency without having to explain your company’s particulars over and over again.
What Is eCommerce Development?
Ecommerce is the buying and selling of either goods or services using the internet, as well as the payment process needed for those commercial transactions to be completed and recorded successfully. These transactions can be Business-to-Consumer (B2C) or Business-to-Business (B2B), as well as models involving consumers selling to one another (i.e. through CraigsList or eBay) or to businesses. The development of the sites and applications through which eCommerce takes place is a complex technical process that combines the elements of design, marketing, user experience, and technical performance.
A successful eCommerce experience will be intuitive and responsive. It will be available both as a website and optimized for mobile devices. Features are likely to include a streamlined method for customers to checkout that also facilitates future marketing efforts; an intelligent site search function; a secure experience that inspires customer trust; and optimized site performance that allows users to move through the site quickly.
Benefits of Using an eCommerce Development Company
The ability to quickly and easily purchase online has become a given in our society. Though some businesses operate by selling their services through third-party sites (such as eBay, Etsy, or Amazon), having a dedicated eCommerce website and application provides the opportunity to make your products directly available to your clients, round the clock.
There are many advantages to selling online, and though the costs of developing an eCommerce presence may appear daunting at first, it is important to remember the significant differences that it can make. These include:
Availability 24/7/365 without having to pay rent or overhead for retail space or wages to salespeople
Broaden your sales reach beyond your locale
Expand your sales offerings far beyond what a brick-and-mortar location can accommodate or display
Boost your profit margin due to lower costs of selling
Upsell through suggestive marketing, special promotions and by offering free shipping for higher sales totals
Collect and act upon valuable intelligence about customer behaviors and preferences
Collect customer email and text messaging addresses for future marketing efforts
Expand eCommerce success through social media engagement
What to Look For In an eCommerce Development Company
Having a successful eCommerce site consists of far more than the ability to click on an item, add it to an online shopping cart and check out. Giving your users a high-quality experience is essential: If you don’t, somebody else will. Studies have shown that it doesn’t take much for a potential customer to leave an eCommerce website: slow page load times, an overly complicated checkout process, confusing page navigation and mobile unfriendliness top the list. To avoid these and many other pitfalls, it is essential that you select an experienced eCommerce development company that has significant expertise in both the technical aspects of eCommerce development and the design elements, particularly in terms of user experience.
With that in mind, it is important that you take the following factors into consideration when selecting an eCommerce development company for your business:
eCommerce Expertise. Some firms have dedicated themselves almost exclusively to the development of eCommerce products, and some have built digital agencies that offer a wide range of product lines. Whether you will benefit by choosing a full service agency will depend upon the scope of your business and your long-term plans, but at the very least you want to choose a company that has a dedicated eCommerce team with significant experience and a portfolio of successful previous projects.
Budget. Though there is truth in the old adage that “you get what you pay for,” it is also true that every company has to keep their costs in mind. Take the time to investigate what the type of eCommerce site that you want for yourself costs and then get several quotes from eCommerce development companies, paying careful attention to what each one’s pricing promises you. Is it more than you need? Does it include service? Know your priorities before you begin the process of gauging the cost/benefit of each one before making a final decision.
Support. Building an attractive and effective eCommerce site is just the beginning of the services that an eCommerce development company can provide, so look into what kind of ongoing support each company offers in terms of maintenance and improvement.
Partnership. The highest rated eCommerce development companies are those that work collaboratively with their clients. Choosing a company that makes it a priority to understand your business and your customers and that runs a transparent process that feels like they are part of your team is likely to leave you with the highest level of satisfaction.
The Cost of eCommerce Website Development
The cost of eCommerce development can range from $5,000 to $500,000 dollars, and the difference between what those widely disparate costs purchase is enormous. Though it is true that some agencies will value their efforts at far higher prices than others, the most important differentiating factor is always the site owner’s goals, both in terms of features and volume. Start-up companies, mid-sized companies and major brands each have far different levels of traffic, inventory and customer diversity, and the goals surrounding these and other elements will determine development costs.
The key factors that make a difference in what a specific eCommerce development project will cost include:
The site’s overall sales and traffic goals
The functions that the site will need, and whether they require unique features
Whether sales are domestic or international
Whether the design is custom or from a template
Whether product or past order data will need to be imported
Whether your contract includes a marketing plan and SEO
Whether your website will require integration with a third-party system
Company reputation and experience
Whether the company’s development takes place domestically or offshore
The Best eCommerce Website Development Companies in Your Area
