has been a CMS tool of choice since its launch in 2003 and offers a competitive and comprehensive suite of services that are ideal for e-commerce business owners.
- Starting price: $4 to $45 per month
- Ease of use: Moderate
- Centralized CMS structure: Moderate
- Price comparison: Low
- Holistic overall benefit: High
- UX/design element library: Extensive
WordPress is a global name in content management software, known for its easy-to-use block editor tool and SEO optimization capabilities. Its library of en suite benefits across its range of plans has won it the title of best overallon this list, giving e-commerce business owners nearly endless ways to grow and scale their business through content.
While WordPress has more limited functionality than other tools in certain areas, it is a solid option for those who have light technical skills and a drive to optimize and customize their site. We found that their templates were the most responsive, unique, and easy to edit out of the tools on this list.
Its strongest selling points are its consistency, overall quality of the tool for the investment, and its extensive SEO optimization tools, held both natively and through market-leading extensions in their marketplace.
I enjoyed the customer-forward site “wizards” as I navigated within the tool, which offer short tutorials and step-by-step directions for more complex site-related tasks.
What was most notable to me is that WordPress can eliminate unnecessary expenditures and roles. The drag and drop nature of the native editing tool, for example, may eliminate the need for a dedicated site designer, allowing you to pour more investment into other areas of business, such as advanced back-end development. Couple this with the bevy of third-party themes available for purchase and great design is attainable for virtually any level of user.Who is WordPress best for?
WordPress’ level of versatility makes it the perfect go-to tool across industries, from personal sites to e-commerce site management.Recent upgrades to WordPress
WordPress continues to evolve and tailor itself to its user base, offering frequent updates and several new features. Its most recent iteration was released in May of 2022, and is known as the WordPress 6.0 “Arturo” update
The brand offered 1,000 enhancements and major bug fixes. As a result, bloggers can now take advantage of exciting new template choices, block options, and new native design tools, such as the gallery block for different looks across catalogs, collection-based editing, and layout flexibility tools for collections of assets.WordPress pricing
WordPress is extremely competitive in pricing compared to other platforms, offering plans starting from $4 per month. While this blog was written based off of their base level plan, we believe that e-commerce business owners would benefit the most from their eCommerce Plan, which is $45 per month.Read our full WordPress review.